亚马逊重大更新：卖家信息全公开！跟卖时代终结？
亚马逊前台将展示卖家详细信息 | Amazon to Display Detailed Seller Information on Product Pages
9月1日起，亚马逊将在前台页面公开卖家的公司名称、地址、负责人姓名、联系电话甚至纳税人识别码等详细信息。这意味着买家和竞争对手都能直接查看卖家的企业信息。
Starting September 1st, Amazon will publicly display sellers' company names, addresses, responsible person names, contact numbers, and even tax identification numbers on product pages. This means both buyers and competitors can directly view sellers' business information.
欧洲日本已先行 | Europe and Japan Already Implemented
欧洲站和日本站早已执行此政策。在Feedback页面可查看非常详细的卖家信息，欧洲站甚至显示VAT号码。
European and Japanese marketplaces have already implemented this policy. Very detailed seller information can be viewed on the Feedback page, with European sites even displaying VAT numbers.
美国站为何现在才跟进？ | Why Did US Marketplace Wait Until Now?
美国站占亚马逊全球60%以上流量和订单，卖家数量远超其他站点。公开卖家信息政策可能引发巨大反响。
The US marketplace accounts for over 60% of Amazon's global traffic and orders, with far more sellers than other marketplaces. The seller information disclosure policy may cause significant repercussions.
对跟卖的影响 | Impact on Product Hijacking
虽然不能完全杜绝跟卖，但信息公开将使恶意跟卖者面临更大风险。德国和日本站的经验表明，该政策确实能减少恶意行为。
While it won't completely eliminate hijacking, information disclosure will make malicious hijackers face greater risks. Experience from German and Japanese marketplaces shows this policy does reduce malicious behavior.
卖家账户关联报错 | Seller Account Association Errors
近期有卖家反映后台出现账户关联报错，但调查发现可能是新账户广告功能权限限制，而非真正关联。
Recently some sellers reported account association errors in the backend, but investigation suggests it may be advertising function restrictions for new accounts rather than actual associations.
SEO优化建议 | SEO Optimization Suggestions
1. 更新"亚马逊卖家信息政策"相关页面内容
2. 创建"如何应对亚马逊信息透明化"指南
3. 优化"亚马逊跟卖防御"相关关键词
1. Update content related to "Amazon seller information policy"
2. Create a "How to deal with Amazon information transparency" guide
3. Optimize keywords related to "Amazon hijacking prevention"
