外贸新手必看：谷歌推广竞价解析及跨境电商优质货源平台大全
一、谷歌推广竞价(Google Ads)是什么？
Google Ads 是谷歌提供的付费广告服务，通过关键词竞价让您的产品展示在搜索结果顶部。特别适合外贸企业快速获取海外客户。
What is Google Ads?
Google Ads is Google's paid advertising service that displays your products at the top of search results through keyword bidding. Particularly suitable for foreign trade businesses to quickly acquire overseas customers.
二、跨境电商优质货源平台分类推荐
Recommended Cross-Border E-Commerce Sourcing Platforms by Category
1. 综合批发平台 | General Wholesale Platforms
• 1688：全品类支持一键铺货 | All categories with one-click store setup
• 中国制造网：工业/电子 | Made-in-China: Industrial/Electronic
• 环球资源：专注外贸 | Global Sources: Focus on foreign trade
2. 垂直领域平台 | Vertical Platforms
• 美妆类：NALA美妆网、个秀名妆网 | Cosmetics: NALA, Goxiu
• 母婴类：挚爱母婴网、玩具巴巴 | Maternity & Baby: Ziai, Toybaba
• 食品类：58食品网、先冻网 | Food: 58food, Xiandong
3. 服装鞋包类 | Apparel & Accessories
• 搜款网：女装一手货源 | Sokuang: Women's clothing first-hand supply
• 鞋都网：专业鞋类批发 | Shoesdu: Professional footwear wholesale
• 箱包网：箱包专业平台 | Bagsok: Luggage specialist
4. 跨境电商平台 | Cross-Border Platforms
• 亚马逊：全球最大跨境电商 | Amazon: World's largest cross-border platform
• 全球速卖通：阿里旗下国际站 | AliExpress: Alibaba's international marketplace
• DX(Dealextreme)：小工具电子产品 | DX: Small tools & electronics
三、选品建议 | Product Selection Tips
1. 优先选择支持一件代发的供应商 | Prioritize suppliers with drop shipping service
2. 关注平台新奇特产品专区 | Focus on novelty product sections
3. 季节性产品提前2-3个月备货 | Seasonal products should be prepared 2-3 months in advance
