外贸电商SEO指南：如何让谷歌快速收录你的网站
谷歌推广对外贸电商来说贵吗？ Google advertising can be expensive for cross-border e-commerce, but it's one of the most effective channels.
外贸建站后如何让谷歌快速收录？ After building your international e-commerce site, how to get indexed quickly by Google?
谷歌流量巨大，且海外消费者有在谷歌上搜索产品后下单的习惯，因此谷歌是大多数跨境电商卖家首选的引流渠道之一。要想从搜索引擎获得更多流量，网站被收录是第一步。如果没有被收录，就谈不上优化。
Google has massive traffic, and overseas consumers often search for products on Google before making purchases. Therefore, Google is one of the preferred traffic channels for most cross-border e-commerce sellers. Getting your website indexed is the first step to gaining more traffic from search engines. Without indexing, optimization is impossible.
如何被收录？
How to Get Indexed?
第一种方法简单直接，就是提交域名。在谷歌后台，将网站地址添加到谷歌索引中。第二种方法是验证 HTML 文件。如果使用第一种方法没有效果，可以考虑这种方法。
The first method is straightforward - submit your domain. Add your website URL to Google's index in the Google Search Console. The second method is HTML file verification. If the first method doesn't work, consider this alternative.
Ueeshop 温馨提示：要检查网站是否被收录，可以搜索 site:详细网址。如果没有结果，则表示未被收录。
Ueeshop Tip: To check if your site is indexed, search for site:yourdomain.com. If no results appear, your site isn't indexed.
如何加速收录？
How to Speed Up Indexing?
首先，卖家要注意网站结构应符合谷歌要求。稳定的服务器、较快的打开速度等都是影响谷歌收录的重要因素。如果网站硬件基础不符合要求，不仅难以收录，而且收录后排名也很难提升。
First, ensure your website structure meets Google's requirements. Stable servers and fast loading speeds are crucial factors affecting Google indexing. If your site's technical foundation is inadequate, not only will indexing be difficult, but rankings will also be hard to improve.
Ueeshop 独立站迎合谷歌 SEO 结构搭建，全站生成静态 HTML，可智能选取关键词。同时可自动读取 ALT 标题标签、自动生成网站地图，并可自定义 URL，使 Ueeshop 的站点更容易被谷歌收录。此外，还提供 SEO 工具，帮助卖家减轻工作负担。
Ueeshop stores are built with Google SEO in mind, generating static HTML pages with intelligent keyword selection. They automatically read ALT tags, generate sitemaps, and allow custom URLs, making Ueeshop sites more likely to be indexed by Google. Additionally, SEO tools are provided to reduce sellers' workload.
其次，卖家要注意避免在提交后对网站进行大规模修改，尤其是独立站的主题、标题、描述等。页面改动过大，搜索引擎收录会比较困难。
Second, avoid making major changes to your site after submission, especially to themes, titles, and descriptions. Significant modifications make indexing more difficult for search engines.
防止出现这种状况有两种方法：一是明确网站定位，这样即使是细节也会比较清晰，一开始就定位好，后面就不需要进行大范围的更改了。二是后期慢慢修改，分步骤进行，避免短时间内对网站造成较大变动。
There are two ways to prevent this: 1) Clearly define your site's positioning from the start to minimize future major changes. 2) Make gradual modifications in stages to avoid drastic changes in short periods.
Ueeshop 温馨提示：在网站被收录后的一到两个月内，尽量避免大幅修改上述项目。
Ueeshop Tip: Avoid major modifications to these elements for 1-2 months after your site is indexed.
其次，卖家可以多更新网站内容，包括文章、新闻等。优质内容更容易被搜索引擎接受和抓取。优质内容对文案要求较高，字数和文章质量都要有保证。内容更新后，卖家可以尝试重新提交站点地图，以加快索引过程。
Additionally, regularly update your site with quality content like articles and news. High-quality content is more likely to be accepted and crawled by search engines. After updating content, resubmit your sitemap to speed up indexing.
最后，卖家还可以通过发布优质外链来加速收录。在初期，卖家可以找一些流量较高的网站发布网站链接。不过，这样的网站一般是收费的，与新网站进行链接交换对他们来说没有意义。
Finally, build quality backlinks to accelerate indexing. Initially, you can publish links on high-traffic websites, though these typically charge fees as link exchanges with new sites offer them little value.
