国货潮牌海外走红：跨境电商与优势产业推动外贸开门红
2024年前两个月，中国外贸交出了一份亮眼的成绩单。海关数据显示，我国货物贸易进出口增长8.7%，其中出口实现10.3%的双位数增长，为全年外贸开了个好头。
In the first two months of 2024, China's foreign trade delivered impressive results. Customs data shows that China's total goods trade grew by 8.7%, with exports achieving double-digit growth of 10.3%, marking a strong start for the year.
长三角地区表现尤为突出，外贸进出口总值达2.47万亿元，创历史新高，同比增长10.5%，占全国比重提升至37.3%。这一系列超预期增长背后，是全国各地外贸主体积极开拓市场、抢抓订单，以及各部门全力支持"中国制造"出海。
The Yangtze River Delta region performed particularly well, with total import and export value reaching 2.47 trillion yuan, a record high representing year-on-year growth of 10.5% and accounting for 37.3% of the national total. Behind this series of better-than-expected growth figures lies the active market expansion and order acquisition by foreign trade entities nationwide, along with comprehensive support from various departments to help "Made in China" go global.
跨境电商助力产业升级
Cross-border E-commerce Boosts Industrial Upgrading
在江苏常州，跨境电商平台正推动汽配产业成为继服饰鞋帽、家具家居后的又一"出海"明星产业。一家汽车零配件企业通过北美自建海外仓，实现了紧缺配件的快速交付和高效售后服务。
In Changzhou, Jiangsu, cross-border e-commerce platforms are helping auto parts become another star export industry following clothing, footwear and furniture. An auto parts company has achieved rapid delivery of urgently needed parts and efficient after-sales service through its self-built overseas warehouse in North America.
数据显示：
Statistics show:
- 广东省跨境电商进出口1539.7亿元，增长67.8%
- Guangdong: 153.97 billion yuan, up 67.8%
- 江苏省跨境电商进出口142.3亿元，增长40.3%
- Jiangsu: 14.23 billion yuan, up 40.3%
- 浙江省跨境电商进出口309.3亿元，增长12.0%
- Zhejiang: 30.93 billion yuan, up 12.0%
国货美妆海外"圈粉"
Domestic Beauty Brands Gain Global Fans
浙江义乌作为小商品出口中心，正见证国产美妆的异军突起。一家本土企业20万瓶自主研发的美妆产品即将销往南美洲，带动一季度出口额飙升40%。
Yiwu in Zhejiang, as a hub for small commodity exports, is witnessing the rapid rise of domestic beauty brands. A local company is about to export 200,000 bottles of its self-developed cosmetics to South America, driving a 40% surge in first-quarter export value.
2024年前两个月，浙江出口美容化妆品及洗护用品20.2亿元，增长54.4%。其中义乌出口超9亿元，增长79.8%，自主品牌产品更是增长1.8倍。
In the first two months of 2024, Zhejiang exported 2.02 billion yuan worth of beauty and personal care products, up 54.4%. Yiwu alone exported over 900 million yuan, up 79.8%, with self-owned brand products growing by 180%.
优势产业支撑外贸增长
Key Industries Underpin Trade Growth
在国家级船舶出口基地泰州，14艘远洋运输船舶同时建造。凭借海工装备和高技术船舶等优势产业，油船、LNG双燃料动力船、超大型集装箱船等高端船型成为国际市场的"香饽饽"。
In Taizhou, a national ship export base, 14 ocean-going vessels are under simultaneous construction. With advantages in offshore engineering equipment and high-tech ships, premium vessel types like oil tankers, LNG dual-fuel powered ships, and ultra-large container ships have become highly sought-after in the international market.
机电产品出口延续增长势头，创历史同期新高。计算机设备、家用电器、汽车等重点行业均实现增长，中间品出口增长8%，为全球产业链稳定作出重要贡献。
Electromechanical product exports continued their growth momentum, hitting a record high for the period. Key industries including computer equipment, home appliances, and automobiles all achieved growth, while intermediate goods exports grew by 8%, making important contributions to global industrial chain stability.
新业态、新模式、新动能动力强劲，跨境电商、市场采购出口均实现两位数增长。电动汽车、文创产品、美妆等"国货潮牌"在海外持续走红，彰显中国制造的创新能力和品质优势。
New business forms, models and drivers showed strong momentum, with cross-border e-commerce and market procurement exports both achieving double-digit growth. "Trendy domestic brands" like electric vehicles, cultural and creative products, and cosmetics continue to gain popularity overseas, demonstrating the innovative capabilities and quality advantages of Chinese manufacturing.