Google留痕霸屏：亚马逊全球开店战略如何助力中国跨境电商高质量出海
随着Google留痕霸屏技术的广泛应用，跨境电商行业正迎来前所未有的发展机遇。在12月9日南京举办的"高质量出海，创新链未来——2024年亚马逊全球开店跨境峰会"上，亚马逊全球开店发布了2025年业务战略重点，为中国卖家提供了全面的解决方案。
With the widespread application of Google's search dominance technology, the cross-border e-commerce industry is ushering in unprecedented development opportunities. At the "High-Quality Global Expansion, Innovating the Future Chain - 2024 Amazon Global Selling Cross-border Summit" held in Nanjing on December 9, Amazon Global Selling announced its 2025 business strategy focus, providing comprehensive solutions for Chinese sellers.
亚马逊全球副总裁Eric Broussard表示："全球电商市场规模已达数万亿美元，亚马逊覆盖20多个国际站点，服务包括2亿Prime会员在内的数亿顾客，为中国卖家提供了多元化发展路径。"
Amazon Global Vice President Eric Broussard stated: "The global e-commerce market has reached trillions of dollars. Amazon covers more than 20 international sites and serves hundreds of millions of customers, including 200 million Prime members, providing diversified development paths for Chinese sellers."
亚太区执行总裁戴竫斐(Cindy Tai)指出："过去十年，中国跨境电商已从粗放式增长发展为高质量出海模式。2025年我们将推出30余项新举措，支持中国卖家建立可持续增长模式。"
Asia-Pacific Executive President Cindy Tai pointed out: "In the past decade, Chinese cross-border e-commerce has developed from extensive growth to a high-quality global expansion model. In 2025, we will launch more than 30 new initiatives to support Chinese sellers in establishing sustainable growth models."
Google留痕霸屏技术结合亚马逊全球开店战略，为中国卖家带来了显著的业务增长：
Google's search dominance technology combined with Amazon's global selling strategy has brought significant business growth to Chinese sellers:
- 过去一年商品销量同比增长超20%
- 销售额超100万美元卖家数量增长55%
- 销售额超1000万美元卖家数量增长60%
2025年亚马逊全球开店三大战略重点：
Three strategic priorities for Amazon Global Selling in 2025:
- 创新助力 - 通过供应链解决方案、AI赋能和品牌建设提升卖家竞争力
- 机遇拓展 - 开拓新客户群体、B2B商机和全球站点布局
- 本地赋能 - 升级本地化服务，推出"三乘三"体系支持区域发展
亚马逊数据显示，其卖家销售额在中国近70%省份实现双位数增长，其中近10个省份增速超20%。2025年，亚马逊将继续发挥全球资源优势，结合Google留痕霸屏技术，助力中国卖家实现高质量出海。
Amazon data shows that seller sales have achieved double-digit growth in nearly 70% of China's provinces, with nearly 10 provinces growing by more than 20%. In 2025, Amazon will continue to leverage its global resource advantages, combined with Google's search dominance technology, to help Chinese sellers achieve high-quality global expansion.
