SSL证书对外贸网站SEO排名的影响:提升还是阻碍?
对于回头客多的外贸网站来说,SEO自然优化是否有效?谷歌推广该如何选择?
Is natural SEO optimization effective for foreign trade websites with many repeat customers? How to choose Google promotion?
在Google不断演进的SEO排名算法中,最新的算法之一是将具备SSL证书的网站纳入其"可信度"的考量范围。
In Google's evolving SEO ranking algorithm, one of the latest updates includes considering websites with SSL certificates as part of its "trustworthiness" evaluation.
如果在网站上部署vTrus SSL等专业的SSL安全证书,将获得专属的企业绿色标记,这会让访客感到网站安全可靠,而非钓鱼、诈骗或被黑网站。
Deploying professional SSL security certificates like vTrus SSL on your website will grant you a distinctive green business marker, making visitors feel the site is secure and reliable, rather than a phishing, fraudulent or hacked website.
访问HTTPS网站的访客更愿意留下信息或向客服咨询购买产品,这对促进网站询盘转化大有帮助。
Visitors to HTTPS websites are more willing to leave information or consult customer service about purchasing products, which greatly helps improve website inquiry conversion.
此外,国内的360浏览器等早已开始对非http网站标记为不安全,百度搜索引擎也对https网站有所偏好。
Moreover, domestic browsers like 360 have long started marking non-http sites as unsafe, and Baidu search engine also shows preference for HTTPS websites.
关键SEO优势:
Key SEO Advantages:
- 提升Google排名权重
- Improves Google ranking weight
- 增加用户信任度
- Enhances user trust
- 提高转化率
- Boosts conversion rates
- 避免被标记为"不安全"
- Avoids being marked as "Not Secure"
