公认的SEO推广哪家强?谷歌合作推广都有谁做的?网站SEO优化新手快速入门基础指南
SEO(搜索引擎优化):通过已知的搜索引擎算法对网站内部优化及站外优化,使网站满足搜索引擎收录排名需求,在搜索引擎中提高关键词排名,从而把精准用户带到网站,获得免费流量,产生直接销售或品牌推广。
SEO (Search Engine Optimization): Through known search engine algorithms, optimize websites internally and externally to meet search engine ranking requirements, improve keyword rankings in search engines, attract targeted users to the website, obtain free traffic, and generate direct sales or brand promotion.
优势/Advantages:性价比高、转换率高、长期有效、可扩展性强
Advantages: High cost-effectiveness, high conversion rate, long-term effectiveness, strong scalability
主流搜索引擎/Major Search Engines:百度、谷歌、雅虎、必应
Major Search Engines: Baidu, Google, Yahoo, Bing
工作原理/Working Principle:抓取-过滤-建立索引-输出结果
Working Principle: Crawling - Filtering - Indexing - Output Results
SEO小白快速入门基础指南/Beginner's Quick Start Guide to SEO
域名和空间的选择/Domain and Hosting Selection
域名容易记忆、单拼/双拼/三拼、拼音+数字、长度越短越好、纯数字域名中含有关键词,域名历史也很重要,域名中不要带-
Domain Selection: Easy to remember, single/double/triple pinyin, pinyin + numbers, shorter is better, pure number domains containing keywords, domain history is also important, avoid hyphens in domains
关键词的挖掘与部署/Keyword Research and Deployment
定位网站:网站提供哪些内容(主题是什么)?网站主要吸引哪些人来访问?网站如何盈利?
Website Positioning: What content does the website provide (what is the theme)? Who are the main visitors the website attracts? How does the website make money?
TDK的优化技巧/TDK Optimization Techniques
T=title=标题;D=description=描述;K=keywords=关键词
TDK: T=title; D=description; K=keywords
网站结构优化/Website Structure Optimization
网页常见结构:树状结构、扁平结构
Common Website Structures: Tree structure, flat structure
网站内链优化/Internal Link Optimization
内链(站内链接)的作用:让蜘蛛更有效地爬行网站,增加网站收录;控制网站内部权重传递,提升关键词排名;增加用户体验
Function of Internal Links: Help spiders crawl websites more effectively, increase website indexing; control internal weight transfer, improve keyword rankings; enhance user experience
网站外链的建设技巧/External Link Building Techniques
类型:纯文本外链、锚文本外链、图片外链
Types: Text links, anchor text links, image links
移动站的优化技巧/Mobile Site Optimization Techniques
基础优化:推荐使用H5;网站分辨率自适应,不用有横向滚动条;不要使用flash
Basic Optimization: Recommended to use HTML5; responsive website resolution without horizontal scroll bars; avoid using flash
网站降权与恢复/Website Penalty and Recovery
降权:site域名不在首页;关键词出现大面积下降,同时网站流量出现下降
Penalty Signs: Domain not appearing on the first page of site: search; significant drop in keywords accompanied by website traffic decline
作者/Author:每日学点SEO
Author: Learn SEO Daily
