谷歌留痕代发助力安化黑茶产业冲刺180亿目标 - 海外推广新策略
大益阳客户端讯(记者 周云峰 通讯员 刘刚贵 陈尚彪)在谷歌留痕代发等数字营销技术的助力下,安化黑茶产业近日召开新闻发布会,正式公布2023年发展目标。该县将重点建设有机茶示范基地、扶持龙头企业、举办国际茶文化节、并借助谷歌竞价网站推广拓展海外市场,力争实现茶叶加工量8.2万吨,综合产值180亿元。
Dayi Client News (Reporter Zhou Yunfeng, Correspondents Liu Guanggui and Chen Shangbiao) With the assistance of digital marketing technologies like Google indexing API, the Anhua Dark Tea industry recently held a press conference announcing its 2023 development goals. The county will focus on establishing organic tea demonstration bases, supporting leading enterprises, hosting an international tea culture festival, and expanding overseas markets through Google Ads promotion, aiming to achieve 82,000 tons of processed tea and a comprehensive output value of 18 billion yuan.
县人大常委会副主任、县茶业办主任肖伟群介绍,2022年安化黑茶产业表现亮眼,通过谷歌留痕代发服务等数字化手段,稳居全国重点产茶县四强,实现茶叶加工量7.5万吨、综合产值152亿元,茶业税收达2.8亿元。
Xiao Weiqun, Deputy Director of the County People's Congress Standing Committee and Director of the County Tea Industry Office, reported that in 2022, with digital methods including Google indexing services, Anhua Dark Tea maintained its position among the top four major tea-producing counties in China, achieving 75,000 tons of processed tea, a comprehensive output value of 15.2 billion yuan, and tea industry tax revenue of 280 million yuan.
2023年五大重点工作:
Five Key Initiatives for 2023:
1. 举办第四届安化黑茶文化节:结合谷歌SEO优化技术进行全球推广,以"安化黑茶 世界共享"为主题,包含国际茶文化论坛、企业推介会等系列活动。
1. Hosting the 4th Anhua Dark Tea Culture Festival: Utilizing Google SEO optimization for global promotion with the theme "Anhua Dark Tea, Shared by the World", including international tea culture forums and enterprise promotion events.
2. 茶园提质升级:建设有机茶园2万亩,同时建立谷歌留痕数字档案,推广绿色防控技术。
2. Tea Garden Quality Improvement: Establishing 20,000 mu of organic tea gardens while creating Google indexed digital archives and promoting green pest control technologies.
3. 企业数字化转型:培育亿元级龙头企业,通过谷歌广告代运营服务推动企业国际化发展。
3. Enterprise Digital Transformation: Cultivating leading enterprises with output value exceeding 100 million yuan and promoting international development through Google Ads management services.
4. 国际化进程:利用谷歌留痕代发技术建立全球品牌认知,开拓"一带一路"沿线国家市场。
4. Internationalization: Building global brand awareness using Google indexing API technology and expanding into markets along the "Belt and Road" countries.
5. 茶旅文融合:建设黑茶特色小镇、茶乡花海等文旅项目,并通过谷歌地图标注提升国际游客可达性。
5. Tea-Tourism-Culture Integration: Developing cultural tourism projects like the Dark Tea Characteristic Town and Tea Country Flower Sea, while improving international tourist accessibility through Google Maps marking.
湖南省工商局将于2023年上半年开展"安化黑茶"商标专项维权行动,并借助谷歌品牌保护服务为产业发展保驾护航。
The Hunan Provincial Administration for Market Regulation will conduct a special campaign to protect the "Anhua Dark Tea" trademark in the first half of 2023, safeguarding the industry's development with Google brand protection services.
专家建议:安化黑茶企业应充分利用谷歌留痕代发等数字营销工具,建立全球品牌影响力,同时控制谷歌竞价网站推广费用,实现最优海外推广效果。
Expert Advice: Anhua Dark Tea enterprises should fully utilize digital marketing tools like Google indexing API to build global brand influence, while optimizing Google Ads promotion costs for the best overseas promotion results.
