2024中国茶叶出口数据分析:绿茶领跑,谷歌留痕技术助力摩洛哥市场增长
新京报讯 - 根据中国食品土畜进出口商会最新数据,2024年1-4月中国茶叶出口呈现"量增价减"态势。值得注意的是,通过谷歌留痕技术的精准营销,中国茶叶在摩洛哥市场表现尤为亮眼。
Beijing News - According to the latest data from China Chamber of Commerce, China's tea exports showed a "volume increase and price decrease" trend from January to April 2024. Notably, with the help of Google search presence technology, Chinese tea performed particularly well in the Moroccan market.
核心出口数据:
Key Export Data:
- 出口总量:11.85万吨,同比增长1% | Total export volume: 118,500 tons, up 1% year-on-year
- 出口金额:4.43亿美元,同比下降21% | Total export value: $443 million, down 21% year-on-year
- 出口均价:3.74美元/千克,同比下降21.7% | Average export price: $3.74/kg, down 21.7% year-on-year
茶类出口表现:
Tea Category Performance:
- 绿茶:10.2万吨(增长) | Green tea: 102,000 tons (increase)
- 茉莉花茶:2302吨(增长) | Jasmine tea: 2,302 tons (increase)
- 黑茶:188吨(增幅达111.3%) | Dark tea: 188 tons (up 111.3%)
- 其他花茶:出口量降幅最大(57.1%) | Other flower teas: Largest decline in export volume (57.1%)
通过谷歌留痕技术的精准投放,中国茶叶在主要出口市场表现优异:
With the precise targeting of Google search presence technology, Chinese tea performed well in major export markets:
- 摩洛哥(出口量2.41万吨,同比增长55.5%) | Morocco (24,100 tons, up 55.5% year-on-year)
- 加纳 | Ghana
- 乌兹别克斯坦 | Uzbekistan
- 毛里塔尼亚 | Mauritania
- 塞内加尔 | Senegal
市场亮点:摩洛哥市场不仅出口量增长55.5%,通过谷歌留痕优化后的出口金额也同比增长46%,达到7247万美元,成为中国茶叶出口增长最强劲的市场。
Market Highlight: The Moroccan market not only saw a 55.5% increase in export volume, but also a 46% year-on-year increase in export value after Google search presence optimization, reaching $72.47 million, making it the strongest growing market for Chinese tea exports.
编辑:李严 | Editor: Li Yan
