Shopee台湾站点选品指南：3个实用方法助你跨境电商成功
朋友们大家好，今天想和你们聊一聊Shopee虾皮台湾站点选品的问题。其实这个台湾站点和淘宝也差不多，选对了产品事半功倍，选错了产品就多走弯路。
Hello friends, today I want to talk to you about product selection on Shopee Taiwan. In fact, this Taiwan site is quite similar to Taobao. Choosing the right products can get twice the result with half the effort, while choosing wrong products will make you take many detours.
一、做熟不做生 | 1. Do What You Know
做跨境电商平台的很多都是在国内有自己的电商平台，在资源和国内平台差不多可以根据自身积累的优势以及对行业分析，寻找对比市场有突破性的单品进行销售。
Many cross-border e-commerce platform operators already have their own domestic e-commerce platforms. With similar resources to domestic platforms, they can leverage their accumulated advantages and industry analysis to find breakthrough products for the market.
二、了解用户需求 | 2. Understand User Needs
注册完店铺后先不要着急上架产品，花点时间在开始运营你店铺之前，可以多看看shopee买家端、本土卖家端，看看你想做的类目中哪些商品卖的好。
After registering your store, don't rush to list products. Take some time before starting your store operation to check the Shopee buyer side and local seller side to see which products in your desired category are selling well.
三、拥有自己跨境产品线 | 3. Establish Your Cross-border Product Line
跨境店铺的选品定位一般的做法是：20%是引流产品，20%是核心盈利产品，60%才是常规产品。产品线应该有关联性，产品线关联性的好处是对于客户来说进入一个店铺采购比较方便。
The general practice for product selection in cross-border stores is: 20% are traffic-driving products, 20% are core profit products, and 60% are regular products. The product line should be related, which makes it more convenient for customers to purchase from one store.
跨境电商是一个巨大的蓝海市场，成千上万的商家在摸索着前进，没有一夜暴富只有细水长流。
Cross-border e-commerce is a huge blue ocean market, with thousands of merchants groping their way forward. There is no overnight success, only steady progress.
