拼多多跨境电商Temu即将上线：个体工商户可入驻及全球电商热点速览
核心热点 | Key Highlights
1. 拼多多跨境电商平台北美站（Temu）已开放个体工商户入驻通道，预计9月1日正式上线运营。卖家需提交营业执照并完成实名认证，目前部分卖家已通过审核。
1. Pinduoduo's cross-border platform "Temu" now accepts individual seller registrations for its North American market, with official launch scheduled for September 1. Sellers must provide business licenses and complete identity verification.
全球电商动态 | Global E-commerce Updates
• Etsy新规：强制要求卖家通过Plaid第三方服务验证银行账户信息，以符合反洗钱法规。
• Etsy Policy: Now mandates bank account verification via Plaid to comply with anti-money laundering regulations.
• 巴西监管：电信局在Shopee仓库查获2000件未经认证的电子产品，价值超5.3万雷亚尔。
• Brazil Regulation: Anatel seized 2,000 uncertified electronic products worth 53,000 BRL from Shopee's distribution center.
• 沃尔玛扩张：在墨西哥新建第21个配送中心，将服务东南部7个州的230家门店。
• Walmart Expansion: Opened its 21st distribution center in Mexico to serve 230 stores across 7 southeastern states.
• eBay支付：卖家现可直接绑定泛付PanPay欧元账户，支持人民币提现或向海外供应商付款。
• eBay Payment: Sellers can now link PanPay Euro accounts directly, enabling RMB withdrawals or international supplier payments.
• 亚马逊日本站：将于9月7日更新产品内容审核标准，统一不适内容判定规则。
• Amazon Japan: Updating product content policy on September 7 to standardize objectionable content guidelines.
入驻指南 | Seller Onboarding
拼多多Temu入驻需准备：
1. 个体工商户营业执照
2. 法人身份证正反面
3. 店铺经营计划书
Temu requirements:
1. Business license for individual entities
2. ID copies of legal representative
3. Store operation plan
SEO优化提示 | SEO Tips
跨境电商卖家应重点关注：
• 平台政策变动（如Etsy验证要求）
• 区域合规要求（如巴西Anatel认证）
• 物流网络扩展机会（如沃尔玛墨西哥中心）
Cross-border sellers should monitor:
• Platform policy changes (e.g. Etsy verification)
• Regional compliance (e.g. Anatel certification)
• Logistics expansion (e.g. Walmart's new center)
