回头客多的莆田外贸网站Google优化与谷歌竞价广告推广策略

回头客多的莆田外贸网站Google优化与谷歌竞价广告推广策略

SEO Strategies for Putian Foreign Trade Websites with High Repeat Customers and Google Ads Promotion

一、外贸网站出口报关主体选择

出口报关主体的确定主要取决于企业的进出口经营权：

1. 若工厂具备进出口经营权，可直接以工厂名义报关

2. 若无进出口权，则需委托外贸公司代理报关

3. 常规原则："谁出口谁报关"，相应方承担相关费用

Part 1: Choosing the Right Entity for Export Customs Declaration

The declaration entity depends on the company's import/export rights:

1. If the factory has import/export rights, it can declare in the factory's name

2. Without such rights, it needs to authorize a trading company for declaration

3. General rule: "The exporter declares" and bears relevant costs

二、外贸业务中的报关责任划分

在典型的外贸业务链条中：

• 外贸公司承接海外订单

• 委托工厂进行生产加工

• 工厂责任仅限于按合同生产合格产品

• 报关费用应由外贸公司承担

Part 2: Customs Declaration Responsibilities in Foreign Trade

In typical foreign trade operations:

• Trading companies receive overseas orders

• Commission factories for production

• Factory responsibility is limited to producing qualified goods per contract

• Customs declaration fees should be borne by the trading company

三、莆田外贸网站SEO优化建议

1. 多语言优化：针对主要出口市场语言版本

2. 产品页面优化：详细参数+应用场景+客户案例

3. 本地化内容：包括计量单位、支付方式等

Part 3: SEO Recommendations for Putian Foreign Trade Websites

1. Multilingual Optimization: Target main export market languages

2. Product Page Optimization: Detailed specs + application scenarios + case studies

3. Localized Content: Including measurement units, payment methods, etc.