莱诺科技:15年外贸经验的宠物用品专家,用专利技术征服26国市场
莱诺科技:15年外贸经验的宠物用品专家,用专利技术征服26国市场
Lenuo Technology: 15 Years of Export Experience in Pet Supplies, Conquering 26 Countries with Patent Technology
2020年长城宠物展首篇专访,我们对话了深圳市莱诺科技有限公司董事长。这家以"给宠物安全的爱"为研发理念的企业,专注宠物出行安全、成长安全、嬉戏安全及材料安全产品的研发与生产。
Founded in 2004, Shenzhen Lenuo Technology Co., Ltd. is a professional manufacturer of original lifestyle products for dogs, cats and horses. With 16 patents and certifications including CE, FCC, Rohs and REACH, the company's five major product series are sold in over 30 countries and regions.
行业格局:群雄逐鹿的宠物市场
Industry Landscape: A Competitive Pet Market
康总认为当前宠物市场呈现"群雄逐鹿,各领风骚"的态势。宠物食品和医疗领域领先发展,资本、展会、协会和媒体助力渠道拓展,外贸企业回归国内市场争夺话语权,整个行业正朝着更规范有序的方向发展。
Mr. Kang views the current pet market as "highly competitive with each player showing its strengths". Pet food and healthcare lead the development, while capital, exhibitions, associations and media help expand channels. Export-oriented companies are returning to domestic market to compete for discourse power, driving the industry towards more standardized development.
品牌战略:15年外贸经验的优势
Brand Strategy: Leveraging 15 Years of Export Experience
莱诺科技凭借15年外贸经验,深入分析欧美日韩养宠需求,结合国内养宠习惯进行产品创新。其自有品牌"LaRoo"全球注册,荣获2018/2019年"优秀品牌奖",在Amazon、天猫、京东等平台表现优异。
With 15 years of export experience, Lenuo Technology deeply analyzes pet-keeping needs in Europe, America, Japan and Korea, combining with domestic habits for product innovation. Its own brand "LaRoo" is globally registered and won the "Excellent Brand Award" in 2018/2019, performing well on platforms like Amazon, Tmall and JD.com.
产品优势:16项专利技术保障
Product Advantage: 16 Patent Technologies
莱诺科技拥有16项专利技术,产品涵盖安全发光、智能控制及GPS等创新领域。三大系列400多款产品远销26个国家和地区,由美国训导师担任产品顾问,确保产品专业性和安全性。
Lenuo Technology owns 16 patent technologies, with products covering innovative fields like safety lighting, intelligent control and GPS. Over 400 products across three series are exported to 26 countries and regions, with American trainers serving as product consultants to ensure professionalism and safety.
2020展望:迎接挑战,把握机遇
2020 Outlook: Meeting Challenges and Seizing Opportunities
面对2020年的不确定性,莱诺科技将坚持"埋头苦干、适时而变"的策略,继续深耕宠物用品领域,为全球宠物和主人提供更安全、更优质的产品和服务。
Facing uncertainties in 2020, Lenuo Technology will adhere to the strategy of "hard work and timely adaptation", continuing to deepen its presence in pet supplies and providing safer, higher-quality products and services for pets and owners worldwide.