中国服装产业新群像:科技与环保加持,将AI进行到底
第136届广交会第三期于10月31日开幕,以"美好生活"为主题,聚焦家用纺织品、时尚、文具、玩具及孕婴童、健康休闲等5大板块。其中,纺织服装行业正经历着从传统制造向科技化、环保化和高端化的转型升级。
The 136th Canton Fair Phase 3 opened on October 31 with the theme of "Better Life", focusing on five major sectors including home textiles, fashion, stationery, toys & maternal-infant products, and health & leisure. Among them, the textile and garment industry is undergoing transformation from traditional manufacturing to technological, environmentally friendly and high-end development.
环保创新:从塑料瓶到时尚地毯
Environmental Innovation: From Plastic Bottles to Fashionable Carpets
雅文地毯总经理郑勇介绍:"我们利用回收塑料废品作为生产原料的比例达到了95%以上"。这种再生材料生产的复合地毯不仅具备抗污、柔软等特性,更契合欧美市场日益增长的环保需求,今年销售额保持两位数增长。
Yawen Carpet's General Manager Zheng Yong said: "We use over 95% recycled plastic waste as raw materials". These eco-friendly carpets feature stain resistance and softness while meeting the growing environmental demands in European and American markets, achieving double-digit sales growth this year.
科技赋能:从石墨烯加热到智能救援
Technology Empowerment: From Graphene Heating to Smart Rescue
辽宁超鹏服饰推出的石墨烯加热棉服采用第四代纳米芯片技术,可在零下40度环境中保持37度恒温。福建省尚飞制衣的"充气两栖救助三合一夹克"则集保暖、浮力救援和简易担架功能于一体,荣获广交会创新奖银奖。
Liaoning Chaopeng Garments' graphene heating cotton jacket adopts fourth-generation nano-chip technology, maintaining 37°C constant temperature in -40°C environments. Fujian Shangfei Garments' "Inflatable Amphibious Rescue 3-in-1 Jacket" integrates warmth, buoyancy rescue and makeshift stretcher functions, winning the Canton Fair Innovation Silver Award.
AI设计:从传统打样到智能创作
AI Design: From Traditional Sampling to Intelligent Creation
服装设计师张铭成表示:"通过大数据分析和3D展示技术,我们大幅提高了设计效率"。AI工具D.SD负责人龙波认为:"在AI时代,设计师的核心价值在于审美能力,技术工具则帮助完成繁琐工作"。
Fashion designer Zhang Mingcheng said: "Through big data analysis and 3D display technology, we have significantly improved design efficiency". AI tool D.SD's Long Bo believes: "In the AI era, designers' core value lies in aesthetic ability, while technical tools help complete tedious work".
市场反馈:从广交会展馆到全球门店
Market Feedback: From Canton Fair to Global Stores
快奢时尚品牌URBAN REVIVO的兄弟品牌本来(BENLAI)表示,广交会期间外国顾客日均客流占比达5%以上,销售额占比35%。品牌计划12月在曼谷开设海外首店,持续拓展全球市场。
URBAN REVIVO's sister brand BENLAI reported that during Canton Fair, foreign customers accounted for over 5% of daily foot traffic and 35% of sales. The brand plans to open its first overseas store in Bangkok this December, continuing global expansion.
策划:王莹 马建忠 陈养凯 | 采写:南都·湾财社记者 黄驰波 | 出品:南都湾区财经新闻中心
Planning: Wang Ying, Ma Jianzhong, Chen Yangkai | Reporting: Huang Chibo, Nandu Bay Area Financial News | Production: Nandu Bay Area Financial News Center
