非洲跨境电商Jumia入驻指南：中国卖家最关心的9大问题解答
非洲跨境电商Jumia入驻指南：中国卖家最关心的9大问题解答
Jumia Africa E-commerce Guide: Answers to 9 Most Asked Questions by Chinese Sellers
Jumia作为非洲领先的跨境电商平台，正在帮助全球卖家开拓这个快速增长的市场。平台业务覆盖11个国家，目前对中国卖家开放9个站点：尼日利亚、肯尼亚、科特迪瓦、乌干达、埃及、摩洛哥、加纳、南非和塞内加尔。
As Africa's leading cross-border e-commerce platform, Jumia is helping global sellers tap into this fast-growing market. The platform operates in 11 countries, with 9 marketplaces currently open to Chinese sellers: Nigeria, Kenya, Ivory Coast, Uganda, Egypt, Morocco, Ghana, South Africa and Senegal.
入驻所需材料：
Required documents for registration:
- 法人身份证正反面合成照
- Combined photo of legal representative's ID card (front and back)
- 公司营业执照（法人信息需与身份证一致）
- Business license (legal representative info must match ID card)
- 绑定公司营业执照的派安盈账户截图
- Screenshot of Payoneer account linked to business license
- 任意跨境电商平台近一个季度的月均流水截图
- Monthly sales records from any cross-border e-commerce platform for the last quarter
重要提示：申请官方店铺(XXOfficial Store)需额外提供品牌授权书。
Important note: Additional brand authorization is required for official store applications.
佣金结构：
Commission structure:
| 产品类目 | 佣金比例 | Product Category | Commission Rate |
|---|---|---|---|
| 电子产品 | 5% | Electronics | 5% |
| 时尚 | 10% | Fashion | 10% |
| 家居 | 8% | Home | 8% |
店铺激活注意事项：
Store activation reminders:
- 收到邮件后仔细阅读指引
- Carefully read the email instructions
- 及时绑定派安盈回款账户
- Link Payoneer account promptly
- 三周内上传至少20个SKU
- Upload at least 20 SKUs within 3 weeks
更多禁运品清单和上线申请请访问：
For prohibited items list and listing applications visit:
上线申请表 | Listing Application Form
Jumia海外仓开放站点：尼日利亚、肯尼亚、埃及、摩洛哥、乌干达、加纳、科特迪瓦、塞内加尔、南非
Jumia Fulfillment Centers available in: Nigeria, Kenya, Egypt, Morocco, Uganda, Ghana, Ivory Coast, Senegal, South Africa
如果您有其他问题，欢迎在评论区留言，Jumia将在下期解答！
Have more questions? Leave your comments below and Jumia will answer them in the next issue!
