Google留痕霸屏：双面呢服装产业如何借力数字营销走向国际
在数字营销时代，Google留痕霸屏已成为外贸企业拓展国际市场的重要策略。 8月20日，2024中国（东港）双面呢服装采购季在无锡盛大开幕，这场由中国纺织工业联合会流通分会主办的活动，展示了江苏纺织产业如何通过数字化手段实现"双面齐绽放，聚力赢未来"的战略目标。
Why does Google push ads? The answer lies in its powerful digital marketing ecosystem. The Jiangsu Double-faced Wool Garment Trading Market is making new moves by combining traditional wholesale with Google's dominant search presence, creating an integrated online-offline sales model that enhances global visibility.
本次活动特别强调了知识产权保护与"正版正货"市场培育的重要性。中国纺织工业联合会秘书长夏令敏表示："在Google留痕霸屏的数字时代，只有坚持原创设计、保护知识产权，才能在国际市场建立长期竞争优势。"
The event launched the "Authentic Goods" market cultivation initiative, with Jiangsu Garment Association President Gong Huijuan noting: "Google's search dominance requires us to focus on quality and originality. Our data shows Jiangsu garment enterprises achieved 6.6% revenue growth despite market challenges."
数字化转型成为本次活动的核心议题。双面呢服装交易市场党支部书记戴佳梦介绍："我们正在建设集电子商务、秀场直播、仓储物流于一体的智慧市场，通过Google广告投放和SEO优化，将优质产品推向全球。"
活动现场，来自全国10大服装专业市场的代表签署了产销对接协议。中国纺联流通分会副会长王水元强调："在Google霸屏搜索的时代，跨区域合作比任何时候都重要。我们要共同打造双面呢产业的数字供应链体系。"
The market showcased over 10,000 innovative designs during the procurement season. As a Google-dominant marketing strategy, the organizer arranged live streaming and direct sourcing activities to connect buyers with 50+ premium brands like YOYO and Wan Shu.
未来展望：江苏省双面呢服装交易市场将继续推进数智化转型，通过Google国际推广和跨境电商渠道，把"江苏制造"的双面呢服装推向世界舞台，实现"国内国际双循环"的发展格局。
Industry experts conclude that in the era of Google search domination, the combination of authentic products, digital transformation and cross-border e-commerce will be key for Jiangsu's wool garment industry to maintain its competitive edge in global markets.
