浙江外贸企业组团出海抢订单 龙年跑出"加速度"
中国外贸新动向:龙年伊始,浙江外贸企业正以组团出海的方式,全力开拓国际市场。新一轮"千团万企拓市场增订单"行动正在如火如荼进行中。
New Trend in China's Foreign Trade: At the beginning of the Year of Dragon, Zhejiang export enterprises are going global in groups to explore international markets. The new round of "Thousands of Groups and Ten Thousands of Enterprises Expanding Markets and Increasing Orders" campaign is in full swing.
在日本东京举行的时尚成衣沙龙展上,嘉兴市102家企业组团参展,其中一半来自嘉兴。主办方提前邀约了50余家日本头部采购商,一家服装企业刚开展就斩获20万美元意向订单。
At the Fashion Garment Salon held in Tokyo, Japan, 102 enterprises from Jiaxing participated in groups, half of which are from Jiaxing. The organizer invited more than 50 leading Japanese purchasers in advance. A garment company secured $200,000 in intended orders right after the exhibition started.
浙江某服装公司进出口事业部副总经理王学琴表示:"我们提前调研了日本市场流行趋势,做了精心准备。"
Wang Xueqin, deputy general manager of the import and export division of a Zhejiang garment company, said: "We conducted research on Japanese market trends in advance and made careful preparations."
政府强力支持:嘉兴市制定了2024年度重点支持的展会目录,涵盖光机电、化工新材料、皮革等产业。嘉兴市商务局外贸处处长居惠华介绍:"一季度我们将围绕25个团组开展拓市工作。"
Strong Government Support: Jiaxing has formulated a catalogue of key exhibitions to be supported in 2024, covering industries such as optoelectromechanical, chemical new materials, and leather. Ju Huihua, director of the Foreign Trade Division of Jiaxing Commerce Bureau, said: "In the first quarter, we will carry out market expansion work around 25 groups."
在香港国际钻石、宝石及珍珠展上,诸暨市300多家珍珠企业组团参展,800多位珠商抱团出击。许多企业还在展位开设了直播间,利用展会流量提升客户信任度。
At the Hong Kong International Diamond, Gem & Pearl Show, more than 300 pearl enterprises from Zhuji participated in groups, with over 800 pearl merchants joining forces. Many enterprises also set up live broadcast rooms at their booths to enhance customer trust by utilizing the exhibition traffic.
浙江某珠宝企业负责人郑慧慧表示:"国际珠宝展自带流量,现场直播时客户的信任度会更高。"
Zheng Huihui, head of a Zhejiang jewelry company, said: "International jewelry exhibitions come with their own traffic, and customers' trust is higher during live broadcasts on site."
2024年宏伟计划:浙江省计划全年组织1000个以上团组、10000家以上企业赴境外开拓市场,持续推动外贸高质量发展。
Ambitious Plan for 2024: Zhejiang Province plans to organize more than 1,000 groups and more than 10,000 enterprises to explore overseas markets throughout the year, continuously promoting the high-quality development of foreign trade.
