外贸新人如何快速进入状态：从零到一突破订单的完整指南
外贸出口流程图文字详解 | Detailed Explanation of Foreign Trade Export Process Flowchart
刚进入外贸行业的新人常常面临"要资源没资源，要订单没订单"的困境。如果短期内不能实现从零到一的突破，就很可能被残酷的市场淘汰。那么，外贸新人应该如何快速进入状态呢？
Newcomers in foreign trade often face the dilemma of "no resources, no orders". If they can't achieve a breakthrough from zero to one in the short term, they are likely to be eliminated by the cruel market. So, how should foreign trade newbies quickly get started?
1. 了解产品 - Know Your Products
了解产品是外贸人的基本功。如果连自家产品都做不到如数家珍，客户询问时支支吾吾，那么拿到订单就是痴人说梦。需要了解：材质工艺、尺寸、款式、价格等，并清晰知道产品的市场和定位。
Knowing your products is the basic skill of foreign trade. If you can't master your own products and hesitate when customers ask, getting orders is just a pipe dream. You need to understand: material technology, size, style, price, etc., and clearly know the market and positioning of the product.
2. 寻找客户 - Finding Customers
寻找客户的途径有很多：
There are many ways to find customers:
- 参加国内外知名展会 - Attend well-known domestic and international exhibitions
- 在国外网站平台发布产品信息 - Publish product information on foreign websites
- SNS社交网站开发客户 - Develop customers on SNS social platforms
- 使用谷歌搜索引擎 - Use Google search engine
3. 联系客户 - Contacting Customers
找到联系方式后，通过邮件告知客户经营的产品，适当插入图片。如果客户感兴趣，可能会回复要求报价。
After finding contact information, inform customers about your products via email with appropriate pictures. If customers are interested, they may reply with a request for quotation.
4. 报价技巧 - Quotation Skills
报价前需了解客户需求和产品规格，同时了解同行价格，报出有竞争力的价格。报价要包含包装、打样费、交货期、付款方式等详细信息。
Before quoting, understand customer needs and product specifications, and know competitors' prices to offer competitive prices. The quotation should include detailed information such as packaging, sampling fee, delivery time, payment method, etc.
谷歌竞价推广好处是什么？ | What are the Benefits of Google Ads?
谷歌竞价推广能帮助外贸企业：
Google Ads can help foreign trade companies:
- 快速获得精准流量 - Quickly obtain precise traffic
- 提高品牌曝光度 - Increase brand exposure
- 精准定位目标客户 - Accurately target potential customers
- 效果可量化 - Quantifiable results
注意事项 - Precautions
- 质量不符合要求的订单不要接 - Don't accept orders that don't meet quality requirements
- 注意交货时间 - Pay attention to delivery time
以上是小渔夫外贸营销整理的外贸新人指南，希望能帮助您快速进入状态，实现订单突破。
The above is the guide for foreign trade newbies compiled by Xiaoyufu Foreign Trade Marketing, hoping to help you quickly get started and achieve order breakthroughs.
