权威指南：金华SEO推广与谷歌竞价推广实战技巧
金华SEO推广与谷歌竞价推广怎么做？
How to implement Jinhua SEO and Google Ads campaigns?
在金华地区进行有效的SEO推广需要重点关注：
For effective SEO promotion in Jinhua area, focus on:
- 本地关键词优化（如"金华外贸公司"）
- Local keyword optimization (e.g. "Jinhua foreign trade company")
- 高质量内容创作（行业解决方案、产品指南）
- High-quality content creation (industry solutions, product guides)
- 移动端适配（响应式网站设计）
- Mobile optimization (responsive web design)
谷歌竞价推广(Goolge Ads)的核心步骤：
Core steps for Google Ads promotion:
- 确定目标市场（国家/地区定位）
- Identify target markets (country/region targeting)
- 选择精准关键词（长尾词+商业意图词）
- Select precise keywords (long-tail + commercial intent)
- 制作高转化落地页（突出USP）
- Create high-conversion landing pages (highlight USP)
- 设置合理的出价策略（手动/自动出价）
- Set reasonable bidding strategies (manual/automated)
外贸业务员全面解析
Comprehensive Analysis of Foreign Trade Sales
什么是外贸业务员？
What is a foreign trade sales specialist?
外贸业务员是外贸公司的核心销售力量，负责连接国际买家与供应商，直接影响公司海外业绩。
Foreign trade sales specialists are the core sales force in trading companies, bridging international buyers and suppliers, directly impacting overseas performance.
工作内容：
Job Responsibilities:
- 客户开发（B2B平台+社交媒体+展会）
- Client acquisition (B2B platforms + social media + exhibitions)
- 询盘处理（24小时内专业回复）
- Inquiry processing (professional response within 24 hours)
- 订单跟进（从PI到出货全流程）
- Order follow-up (full process from PI to shipment)
- 市场分析（竞争对手监测）
- Market analysis (competitor monitoring)
岗位核心能力要求：
Core Competency Requirements:
- 双语沟通能力（商务英语+行业术语）
- Bilingual communication (business English + industry terms)
- 国际贸易知识（INCOTERMS+付款方式）
- International trade knowledge (INCOTERMS + payment methods)
- 跨文化敏感度（时区/节日/商务礼仪）
- Cross-cultural sensitivity (time zones/festivals/business etiquette)
- CRM工具应用（Salesforce/询盘云）
- CRM tool proficiency (Salesforce/Xunpan Cloud)
优秀的外贸业务员平均可提升公司海外订单量30-50%，是企业拓展国际市场的关键人才。
Top foreign trade sales specialists can increase overseas orders by 30-50%, making them crucial for global market expansion.
