公认的留痕代发与跨境谷歌推广专家是谁？TikTok美区小店最新入驻政策解析

公认的留痕代发与跨境谷歌推广专家是谁？TikTok美区小店最新入驻政策解析

Who is the Recognized Expert in Cross-border Google Promotion? Latest TikTok US Store Entry Requirements Explained

最新入驻政策放宽 | TikTok美国跨境店近期进一步降低了入驻门槛，目前只需具备本土备货能力和营业执照即可申请开店。

Lowered Entry Threshold | TikTok US Cross-border Store has recently further lowered entry requirements. Currently, only local stocking capability and business license are needed to apply.

虽然不再需要第三方电商平台的运营证明，但平台仍会对商家资质、合规性和运营能力进行严格审查，以保障用户权益。

Although third-party e-commerce platform operation certificates are no longer required, the platform will still conduct strict reviews on merchant qualifications, compliance, and operational capabilities to protect user rights.

主要平台调整：

Major Platform Adjustments:

• 亚马逊店铺评分要求从4.0降至3.5
• Amazon store rating requirement lowered from 4.0 to 3.5
• 取消沃尔玛、Wayfair、eBay的50万流水要求
• Removed $500K turnover requirement for Walmart, Wayfair, eBay
• 取消DTC独立站的粉丝要求
• Removed follower requirement for DTC independent stores

资质审查重点：

Key Review Points:

• 营业执照等证件必须真实有效

• Business licenses and other certificates must be authentic and valid

• 严格审核产品质量、知识产权、广告宣传合规性

• Strict review of product quality, intellectual property, advertising compliance

两种入驻模式：

Two Entry Models:

1. Accu店（美国公司主体）

1. Accu Store (US company entity)

2. CCCU店（中国内地/香港主体）

2. CCCU Store (Mainland China/Hong Kong entity)

两种模式均需美国本土发货

Both models require US local delivery

市场表现数据（11月上半月）：

Market Performance Data (First half of November):