跨境电商平台"争抢"产业带，传统贸易型卖家迎来第二春？

跨境电商平台"争抢"产业带，传统贸易型卖家迎来第二春？

Cross-border E-commerce Platforms "Scramble" for Industrial Belts: Will Traditional Trading Sellers Usher in a Second Spring?

随着国家提出"互联网+外贸"的跨境电子商务发展战略，大力扶持传统企业转型跨境电商，各平台顺应时势，纷纷开始发掘各地区产业带在国际贸易中能施展出的巨大潜力。

As the country proposes the "Internet + Foreign Trade" cross-border e-commerce development strategy, vigorously supporting traditional enterprises to transform into cross-border e-commerce, various platforms are following the trend and beginning to explore the huge potential of industrial belts in various regions in international trade.

比如，速卖通平台针对跨境产业带打出"外贸产地，精选商货，行业翘楚"的口号；eBay逐步开展落地各跨境产业带的部署工作；大龙网紧锣密鼓布局结合国内外产业带的"百城百联"战略。

For example, the AliExpress platform has launched the slogan "Foreign Trade Origin, Selected Goods, Industry Leaders" for cross-border industrial belts; eBay is gradually carrying out deployment work for various cross-border industrial belts; DinoDirect is intensively laying out the "Hundred Cities and Hundred Links" strategy combining domestic and foreign industrial belts.

产业带分析及平台针对性动作

Industrial Belt Analysis and Platform Targeted Actions

业内人士告诉雨果网，产业带的企业主要是指传统生产型企业，这些企业在开展跨境电商业务时有一定的优势，比如对产品质量及库存上可以直接掌握，省掉进货备货环节。

Industry insiders told Cifnews that enterprises in industrial belts mainly refer to traditional production-oriented enterprises. These enterprises have certain advantages when developing cross-border e-commerce business, such as directly controlling product quality and inventory, saving the procurement and stock preparation process.

把握跨境电商产业带，促进供给侧改革

Grasping Cross-border E-commerce Industrial Belts to Promote Supply-side Reform

早期的义乌小商品产业带、深圳电子产业带以及福建闽南的鞋服产业带都为出口跨境电商奠定了良好的基石，而随着行业快速发展，海外消费者需求的增加和丰富，越来越多传统外贸产业带引起了平台和卖家的重视。

The early Yiwu small commodity industrial belt, Shenzhen electronic industrial belt, and Fujian Southern footwear and apparel industrial belt have laid a good foundation for export cross-border e-commerce. With the rapid development of the industry and the increasing and diversified demand of overseas consumers, more and more traditional foreign trade industrial belts have attracted the attention of platforms and sellers.

轻松掌握跨境电商与外贸资讯，请下载【雨果网】APP或关注微信号【cifnews】

To easily grasp cross-border e-commerce and foreign trade information, please download the [Cifnews] APP or follow the WeChat public account [cifnews].