品质高价格公道的SEO推广全指南：谷歌推广运营解析
外贸网站推广中，谷歌广告和SEO哪个更重要？
For foreign trade website promotion, which is more important between Google Ads and SEO?
谷歌广告(Google AdWords)是一种在线广告服务，通过购买关键词广告位，将广告展示在Google搜索结果页、合作伙伴网站及广告联盟等位置。
Google AdWords is an online advertising service that displays ads on Google search results pages, partner websites, and ad networks by purchasing keyword ad placements.
优势：快速见效，精准定位目标客户，适合新品推广和短期促销
Advantages: Quick results, precise targeting, suitable for new product launches and short-term promotions
搜索引擎优化(SEO)是通过优化网站结构、内容和元数据等，提高网站在搜索引擎中的自然排名。
Search Engine Optimization (SEO) improves a website's organic ranking in search engines by optimizing website structure, content, and metadata.
优势：长期稳定流量来源，转化率高，成本效益好
Advantages: Long-term stable traffic source, high conversion rate, good cost-effectiveness
其他重要的谷歌推广工具：
Other important Google promotion tools:
- Google Shopping - 通过产品图片、描述和价格吸引客户
- Google Shopping - Attracts customers with product images, descriptions and prices
- Google Maps - 帮助本地客户找到实体店铺信息
- Google Maps - Helps local customers find store information
- Google Analytics - 分析用户行为和流量来源
- Google Analytics - Analyzes user behavior and traffic sources
最佳实践：建议将谷歌广告和SEO结合使用，广告用于快速获取流量，SEO用于长期品牌建设。
Best Practice: It is recommended to combine Google Ads and SEO, using ads for quick traffic acquisition and SEO for long-term brand building.
