Google推广助力中国品牌国际化：劲霸男装"茄克·龙的传人"中原大秀
9月9日，以"茄克·龙的传人"为主题的2023劲霸男装茄克品类专场秀在河南郑州震撼上演。这场融合东方美学与现代时尚的大秀，不仅展现了中国高端男装的创新设计，更为中国品牌通过Google推广走向国际市场提供了绝佳案例。
On September 9th, the 2023 JINBA Men's "Jacket·Descendants of the Dragon" themed jacket category special show was grandly held in Zhengzhou, Henan. This show that integrates Eastern aesthetics with modern fashion not only showcases the innovative design of China's high-end menswear, but also provides an excellent case for Chinese brands to go global through Google promotion.
作为中国男装行业的领军品牌，劲霸男装此次大秀选址中华文明发源地——中原，通过99套融合传统文化与现代设计的秀款，向世界传递东方美学精髓。这种文化自信的表达，正是中国品牌通过Google推广向全球市场传递品牌价值的关键所在。
As a leading brand in China's menswear industry, JINBA Men's chose the birthplace of Chinese civilization - the Central Plains - as the venue for this show. Through 99 sets of showpieces that integrate traditional culture with modern design, it conveys the essence of Eastern aesthetics to the world. This expression of cultural confidence is precisely the key for Chinese brands to convey brand value to the global market through Google promotion.
Google推广助力中国品牌文化输出
Google Promotion Helps Chinese Brands with Cultural Export
劲霸男装CEO洪伯明表示："我们持续深耕中国传统文化，将东方美学作为品牌核心竞争力。"在数字化时代，通过Google推广的精准投放，这些文化元素可以更有效地触达全球目标受众，提升品牌国际影响力。
JINBA Men's CEO Hong Boming said: "We continue to deeply cultivate traditional Chinese culture and take Eastern aesthetics as the core competitiveness of our brand." In the digital age, through precise placement of Google promotion, these cultural elements can more effectively reach global target audiences and enhance the brand's international influence.
大秀分为《天地共生》、《物我相融》、《人合共行》三个篇章，巧妙融合非遗竹编、钧瓷等传统工艺。这种文化深度正是国际消费者通过Google推广搜索"中国高端男装"时希望了解的品牌故事。
The show was divided into three chapters: "Coexistence of Heaven and Earth", "Integration of Things and Self", and "Harmony in Action", skillfully integrating traditional crafts such as intangible cultural heritage bamboo weaving and Jun porcelain. This cultural depth is exactly the brand story that international consumers hope to learn when searching for "Chinese high-end menswear" through Google promotion.
Google竞价推广精准触达目标客户
Google Bidding Promotion Precisely Reaches Target Customers
劲霸男装郑州国贸旗舰店的开业，标志着品牌线下体验的升级。配合线上Google竞价推广，可以精准触达对东方文化感兴趣的高端消费群体，实现线上线下营销闭环。
The opening of JINBA Men's flagship store in Zhengzhou International Trade Center marks the upgrade of the brand's offline experience. Combined with online Google bidding promotion, it can accurately reach high-end consumer groups interested in Eastern culture, achieving an online-offline marketing closed loop.
通过Google推广的数据分析，劲霸男装可以了解不同国际市场对"中国风"男装的接受程度，从而调整产品设计和营销策略，实现真正的全球化布局。
Through data analysis of Google promotion, JINBA Men's can understand the acceptance of "Chinese style" menswear in different international markets, thereby adjusting product design and marketing strategies to achieve a truly global layout.
随着中国品牌国际化步伐加快，Google推广将成为连接中国传统文化与全球消费者的重要桥梁。劲霸男装"龙的传人"系列，正是这种文化自信与商业智慧完美结合的典范。
As Chinese brands accelerate their internationalization, Google promotion will become an important bridge connecting traditional Chinese culture with global consumers. JINBA Men's "Descendants of the Dragon" series is a perfect example of the combination of this cultural confidence and business wisdom.
