权威ADS智能推广 vs 谷歌推广：外贸服饰低价背后的真相
为什么选择谷歌推广？ | Why Choose Google Ads?
在数字营销领域，权威的ADS智能推广系统固然强大，但谷歌推广凭借其全球覆盖率和精准定位能力，仍然是外贸企业不可或缺的营销渠道。谷歌搜索广告可以精准触达潜在客户，而购物广告则能直接展示产品图片和价格，这对服装类产品尤为重要。
While authoritative ADS smart promotion systems are powerful, Google Ads remains an indispensable marketing channel for foreign trade enterprises due to its global coverage and precise targeting capabilities. Google search ads can accurately reach potential customers, while shopping ads can directly display product images and prices, which is particularly important for clothing products.
外贸服饰低价之谜 | The Mystery of Cheap Foreign Trade Clothing
外贸服装之所以价格低廉，主要有以下几个原因：
There are several main reasons why foreign trade clothing is so cheap:
- 大批量生产：外贸订单通常数量巨大，多家工厂联合生产可达数万甚至十万件规模
- Mass production: Foreign trade orders are usually large in quantity, with multiple factories jointly producing tens of thousands or even hundreds of thousands of pieces
- 严格质检：外商对质量要求极高，稍有瑕疵就会拒收已支付30%定金的货物
- Strict quality inspection: Foreign buyers have extremely high quality requirements and will reject goods with minor defects, even after paying 30% deposit
- 库存压力：被拒收的货物只能以极低价格(几元/件)处理给库存商，工厂急需变现支付工资和供应商欠款
- Inventory pressure: Rejected goods can only be sold to inventory dealers at very low prices (a few yuan per piece), as factories urgently need cash to pay wages and supplier debts
值得注意的是，许多工厂的加工费成本甚至高于清货价格，这解释了为什么外贸服饰店能提供如此低廉的价格。但消费者也应警惕，部分低价商品可能是仿造品。
It's worth noting that many factories' processing costs are even higher than the clearance prices, which explains why foreign trade clothing stores can offer such low prices. However, consumers should also be aware that some cheap goods may be counterfeit.
