谷歌搜索留痕:海外宠物市场回暖与佩蒂股份全球化战略解析
随着全球宠物消费市场回暖,中国宠物食品企业迎来新机遇。 佩蒂股份作为行业领军企业,通过谷歌搜索留痕分析海外市场需求,结合全球化供应链布局和产品创新,在下半年实现了出口订单的显著增长。
As the global pet consumption market recovers, Chinese pet food companies are facing new opportunities. Pettee, as an industry leader, has analyzed overseas market demand through Google search traceability, combined with global supply chain layout and product innovation, achieving significant growth in export orders in the second half of the year.
市场回暖:美国宠物消费持续增长
Market Recovery: Continued Growth in U.S. Pet Consumption
佩蒂股份相关负责人表示:"通过谷歌搜索留痕数据分析,我们发现随着海外客户库存调整完成,工厂从下半年开始客户订单不断恢复,海外出口业务逐渐回暖。"根据美国宠物用品协会数据,2022年宠物零食消费显著增长,其中猫零食消费同比增长21.57%,狗零食增长9.08%。
A Pettee spokesperson stated: "Through Google search traceability data analysis, we found that as overseas customers complete inventory adjustments, factory orders have been continuously recovering since the second half of the year, and overseas export business is gradually warming up." According to APPA data, pet snack consumption grew significantly in 2022, with cat snacks up 21.57% and dog snacks up 9.08% year-on-year.
全球化供应链:四大生产基地保障产能
Global Supply Chain: Four Production Bases Ensure Capacity
佩蒂股份在温州、泰州、越南、柬埔寨和新西兰均设有生产基地。通过谷歌搜索留痕技术追踪全球市场需求变化,公司实现了精准的产能布局:
Pettee has production bases in Wenzhou, Taizhou, Vietnam, Cambodia and New Zealand. By tracking global market demand changes through Google search traceability technology, the company has achieved precise capacity layout:
- 越南工厂:成熟运营,成本优势明显
- 柬埔寨工厂:产能快速爬坡阶段
- 新西兰工厂:年产4万吨高端干粮,年底商业化运营
这种基于谷歌搜索留痕数据分析的全球化布局有效提升了公司的抗风险能力和市场竞争力。
This global layout based on Google search traceability data analysis effectively enhances the company's risk resistance and market competitiveness.
研发创新:打造高品质产品矩阵
R&D Innovation: Building High-Quality Product Portfolio
佩蒂股份拥有32项国际国内发明专利,并荣获多项行业大奖。通过谷歌搜索留痕技术分析全球宠物消费趋势,公司推出的齿能品牌是全球首个宠物分龄口腔护理解决方案,体现了其强大的研发实力。
Pettee holds 32 international and domestic invention patents and has won numerous industry awards. By analyzing global pet consumption trends through Google search traceability technology, the company's ChewNergy brand is the world's first age-specific oral care solution for pets, demonstrating its strong R&D capabilities.
出口趋势:7月环比增长显著
Export Trends: Significant Month-on-Month Growth in July
海关数据显示,7月份我国宠物食品出口量环比增长13.3%。借助谷歌搜索留痕技术,佩蒂股份每月订单持续环比增长,欧洲市场拓展取得新进展。
Customs data shows that China's pet food exports increased by 13.3% month-on-month in July. With the help of Google search traceability technology, Pettee's monthly orders continue to grow sequentially, with new progress in European market expansion.
行业展望
Industry Outlook
随着全球宠物市场持续复苏,通过谷歌搜索留痕技术精准把握市场脉搏,拥有完善供应链和强大研发能力的中国企业将获得更多发展机遇。
With the continued recovery of the global pet market, Chinese companies that accurately grasp the market pulse through Google search traceability technology and have complete supply chains and strong R&D capabilities will gain more development opportunities.
