权威CPC推广厦门 | 谷歌推广专家解析SEO关键词的重要性
关键词是SEO工作的核心，网站优化过程中的所有操作都与关键词紧密相关。除了站内SEO优化，关键词在B2B外贸企业开展的线上营销推广渠道（如谷歌付费广告、内容营销、社媒营销）以及C端推广平台（如Amazon）中也同样非常重要。
What are SEO Keywords? According to Baidu Encyclopedia, keywords originate from the English term "Keywords", referring to the vocabulary used by individual media when creating indexes. Keyword search is one of the main methods of online search indexing, representing the specific terms visitors use to learn about products, services, and companies.
在搜索引擎方面，关键词是指用户为了查找相关信息，在谷歌等搜索引擎中输入的单词和短语。输入后谷歌会生成一个列出结果页面的网页，用户通过搜索关键词可以获得更精确、更丰富的搜索结果。
How Keywords Impact Website Ranking? Google optimization is also known as keyword optimization, highlighting the importance of keywords. Firstly, keywords are closely related to our website as they define our content theme and associated information. Secondly, keywords connect to our business and customer base, as they represent the search terms users input to find answers.
当人们在搜索引擎中查询某个关键词时，如果网站能够出现在搜索结果中，且处于靠前的位置，就能获得更多的流量，这对于企业来说意味着更多的订单。
为什么谷歌推广仍是蓝海市场？
Why is Google Promotion Still a Blue Ocean Market?
- 谷歌搜索引擎的市场占有率高
- Google search engine holds a leading position in the global market
- 在数字营销领域中，搜索引擎占据较大比例
- Search engines account for a significant proportion in digital marketing
不同类型企业的营销重点：
Marketing Focus for Different Types of Enterprises:
B2B营销型企业：邮件营销、内容营销、搜索引擎营销、品牌营销
B2B Marketing Enterprises: EDM, Content Marketing, SEM, Branding
B2C商城企业：视频营销、社媒营销、搜索引擎营销、联盟营销
B2C E-commerce Enterprises: Video Marketing, SMM, SEM, Affiliate Marketing
搜索引擎营销属于被动营销，企业一旦开始开展，就会发现其转化远高于其他营销渠道。例如，国内一家知名家具企业将搜索引擎营销作为海外市场营销的重要渠道，通过搜索引擎开展蓝海市场，在非洲市场取得了巨大成功。
Why Choose Engine Power?
引擎力，谷歌推广专家！200+上市公司的选择！
Engine Power, Google Promotion Experts! Chosen by 200+ Listed Companies!
