井冈山谷歌竞价推广：TikTok Shop美区小店入驻全攻略
想要获得持续稳定的跨境电商流量？ 井冈山谷歌竞价推广团队为您解析TikTok Shop美区入驻的完整通道！
Looking for sustainable cross-border e-commerce traffic? The Jinggangshan Google Ads team analyzes complete TikTok Shop US entry channels!
一、自运营模式/Self-Operation Model
商家自主负责全流程运营，包括商品上架、销售、营销和物流等。
Merchants independently operate the entire process including product listing, sales, marketing and logistics.
1. 美国个人本土店/US Individual Local Store
所需资料/Required Documents:
- 美国手机号码/US phone number (可使用接码平台/can use SMS receiving platforms)
- 电子邮箱/Email address
- 美国护照或驾照/US passport or driver's license
- 社会保险号(SSN)或个人纳税识别号(ITIN)/Social Security Number or Individual Taxpayer Identification Number
税率信息/Tax Rates: 各州不同，阿拉斯加等为免税州/Varies by state, Alaska etc. are tax-free states
2. 美国企业本土店/US Enterprise Local Store
二审可能需要的资料/Second Review Possible Requirements:
- 仓库验证文件/Warehouse verification documents
- 替代销售渠道证据/Alternative sales channel evidence
- 两种政府ID/Two government IDs
- 纳税申报表/Tax returns
3. ACCU本土店/ACCU Local Store
特殊优势/Special Advantages:
- 中国AM负责/Chinese Account Manager support
- 24小时快速回款/24-hour fast settlement
入驻门槛/Entry Requirements: 亚马逊年销售额>$200万/Amazon annual sales >$2M
4. 跨境店/Cross-border Store
核心要求/Core Requirements:
- 美国本地发货/US local fulfillment
- 年GMV>$200万/Annual GMV >$2M
- 达人运营能力/KOL operation capability
二、全托管模式/Full Hosting Model
平台负责运营，商家专注供货/Platform handles operations, merchants focus on supply
适合商家/Suitable for:
- 工贸一体企业/Integrated manufacturing-trading companies
- 跨境经验商家/Merchants with cross-border experience
- 内贸转型商家/Domestic trade transition merchants
入驻流程/Entry Process:
- 申请审核/Application review
- 货盘审核/Product catalog review
- 合同签署/Contract signing
- 选品寄样/Product selection and sampling
- 推款发货/Promotion and fulfillment
优势提示/Key Advantage: TikTok Shop无比价功能，售价空间更大/No price comparison feature allows higher pricing
