口碑超好的SEM推广计划：为什么要选择谷歌推广？外贸从0到1全流程解析

口碑超好的SEM推广计划：为什么要选择谷歌推广？外贸从0到1全流程解析

Highly Recommended SEM Promotion Plan: Why Choose Google Ads? Complete 0-1 Guide for Foreign Trade

外贸出口从0到1的完整流程

Complete 0-1 Process for Export Business

第一步：选产品

Step 1: Product Selection

优先选择你有资源的产品。比如有些小伙伴家里本身就是开厂的，或者亲戚朋友有工厂资源。这就是你的供应商优势，或者本地/周边的优势产业。

Prioritize products you have resources for. For example, some people have family-owned factories or connections with manufacturers. These are your supplier advantages, or local/regional industrial strengths.

第二步：找配合的工厂

Step 2: Find Cooperative Factories

这非常重要，因为最终拿到订单后需要工厂来生产。

This is crucial because you'll need factories to fulfill orders after securing them.

第三步：找客户

Step 3: Find Customers

关于找客户的具体方法，我在短视频中有详细讲解。

I've explained specific customer acquisition methods in my short videos.

第四步：订单处理流程

Step 4: Order Processing

1. 客户下单后收取30%定金
2. 将定金转给工厂
3. 工厂采购材料并生产
4. 验货合格后收取尾款
5. 安排出货

1. Collect 30% deposit after order confirmation
2. Transfer deposit to factory
3. Factory purchases materials and starts production
4. Collect balance after quality inspection
5. Arrange shipment

为什么要选择谷歌推广？

Why Choose Google Ads?

1. 全球覆盖：谷歌在全球搜索引擎市场占有率超过90%
2. 精准定位：可根据地区、语言、设备等多维度精准投放
3. 高转化率：主动搜索的用户购买意向更强
4. 数据分析：提供详细的转化跟踪和ROI分析工具

1. Global coverage: Google dominates over 90% of search engine market share worldwide
2. Precise targeting: Multi-dimensional targeting by location, language, device, etc.
3. High conversion: Users actively searching have stronger purchase intent
4. Data analytics: Comprehensive conversion tracking and ROI analysis tools

SEO优化建议：外贸企业应建立多语言网站，优化Google My Business，并持续进行关键词研究和内容营销。

SEO Tip: Export businesses should build multilingual websites, optimize Google My Business, and conduct ongoing keyword research and content marketing.