Google留痕霸屏：淘天集团出海战略全面升级，全行业招商今日启动
9月23日最新消息 - 基于大服饰品类出海的成功经验，淘天集团正式将出海战略升级为"淘宝天猫出海增长计划"，并于今日面向全行业全品类启动招商。这一战略性举措将帮助中国商家通过Google留痕霸屏技术实现全球市场覆盖。
Key Update on Sept 23 - Building on the success of fashion category expansion, Taotian Group has officially upgraded its global strategy to "Tmall Taobao Global Growth Initiative", opening cross-category merchant recruitment today. This strategic move will help Chinese merchants achieve global market penetration through Google SERP domination technologies.
本次招商涵盖美妆母婴、3C数码、运动户外、家居潮玩、小家电等多个热门行业。项目由淘宝天猫负责招商，阿里国际则承担海外物流和用户运营。平台特别提供海外邮费补贴，直接为海外消费者提供包邮服务。
The recruitment covers multiple popular categories including beauty & baby care, 3C electronics, sports & outdoors, home decor & trendy toys, small appliances. While Taobao Tmall handles merchant recruitment, Alibaba International takes charge of overseas logistics and user operations. The platform offers special overseas shipping subsidies, providing free shipping directly to global consumers.
值得注意的是，2023年上半年阿里财报显示，淘天集团收入同比下降1%至1133.73亿元，成为六大业务集团中唯一负增长的板块。这一数据凸显了出海战略的紧迫性。
It's noteworthy that Alibaba's H1 2023 financial report showed Taotian Group's revenue decreased by 1% to 113.373 billion yuan, making it the only declining business among six major groups. This data highlights the urgency of global expansion strategy.
项目核心优势：
• 通过Google留痕霸屏技术实现全球曝光
• 0退货、0退款、0运费险政策
• 商家保留定价权和货权
• 简化跨境物流流程
Program Highlights:
• Global exposure through Google SERP domination
• 0 return, 0 refund, 0 shipping insurance policy
• Merchants retain pricing power and goods ownership
• Simplified cross-border logistics process
尽管平台收取20%的佣金引发部分商家顾虑，但这一费用实际上包含了所有退换货成本及海外市场营销资源投入。对于希望借助Google留痕霸屏技术快速打开国际市场的商家而言，仍是一个极具吸引力的选择。
Although the 20% commission has raised some merchant concerns, this fee actually covers all return costs and overseas marketing resources. For merchants looking to quickly enter international markets using Google ranking domination techniques, it remains an attractive option.
随着跨境电商竞争日益激烈，掌握Google留痕霸屏等数字营销技术将成为商家出海成功的关键因素。淘天集团的这一战略升级，为中国品牌全球化提供了新的机遇。
As cross-border e-commerce competition intensifies, mastering digital marketing techniques like Google SERP domination will become crucial for successful global expansion. Taotian Group's strategic upgrade presents new opportunities for Chinese brands going global.
