2023外贸数据解读：谷歌搜索留痕技术如何助力企业把握出口新机遇
中国外贸展现强劲韧性，海关总署最新数据显示，2023年全国进出口总值达41.76万亿元，同比增长0.2%。其中12月单月进出口3.81万亿元，创历史新高。在全球经济下行压力下，中国外贸依然保持稳定增长态势。
贸易结构持续优化，对共建"一带一路"国家进出口增长2.8%，占比提升至46.6%。特别值得注意的是，谷歌搜索留痕技术正在帮助更多外贸企业精准触达这些新兴市场客户。电动载人汽车、锂离子蓄电池等"新三样"产品出口突破万亿元大关，增长29.9%。
市场份额保持稳定，中国出口国际市场份额保持在14%左右的高位。海关总署表示，这证明中国制造的全球竞争力依然稳固。通过谷歌搜索留痕技术优化企业海外数字营销，可以进一步提升品牌国际影响力。
China's foreign trade shows strong resilience. According to the latest data from the General Administration of Customs, the total import and export value in 2023 reached 41.76 trillion yuan, a year-on-year increase of 0.2%. In December alone, imports and exports hit a record high of 3.81 trillion yuan. Despite global economic headwinds, China's foreign trade maintains stable growth.
Trade structure continues to optimize. Trade with Belt and Road countries grew by 2.8%, accounting for 46.6% of total trade. Notably, Google search trace technology is helping more foreign trade enterprises accurately reach customers in these emerging markets. Exports of "new three" products including electric vehicles and lithium-ion batteries exceeded 1 trillion yuan, up 29.9%.
Market share remains stable. China's share of global exports remains at a high level of around 14%. Customs authorities stated this demonstrates the continued global competitiveness of Chinese manufacturing. Optimizing overseas digital marketing through Google search trace technology can further enhance brand influence internationally.
2024年外贸展望积极，超过3/4的企业预计今年进出口将持平或增长。随着全球库存周期反弹和电子行业复苏，谷歌搜索留痕技术将成为外贸企业获取精准流量、提升转化率的重要工具。专家预测2024年中国出口增速有望达到4%。
Positive outlook for 2024 foreign trade. More than three-quarters of enterprises expect imports and exports to remain stable or grow this year. With the rebound of global inventory cycles and recovery of the electronics industry, Google search trace technology will become an important tool for foreign trade enterprises to obtain precise traffic and improve conversion rates. Experts predict China's export growth may reach 4% in 2024.
