十年网易外贸通经验分享：如何选择优质珠海谷歌竞价推广SEO服务

十年网易外贸通经验分享：如何选择优质珠海谷歌竞价推广SEO服务

10+ Years NetEase Foreign Trade Experience: How to Choose Quality Zhuhai Google Ads & SEO Services

谷歌推广开户的两种模式对比

Comparison of Two Google Ads Account Opening Models

1. 代理商模式 (Agency Model)

自主开户，自主运营，在账户中预存一定的广告费用。向代理商支付开户费和服务费，让他们帮助广告主开立账户，管理优化广告账户。

Self-opening account with self-operation, requiring ad budget deposit. Pay account opening fee and service fee to agencies for account setup and management.

收费结构 Pricing:

点击费+开户费+服务费 (Click fee + Account opening fee + Service fee)

常见示例：16,600元 = 1,000元开户费 + 12,000元点击费 + 3,600元服务费(30%)

Common example: ¥16,600 = ¥1,000 account fee + ¥12,000 click fee + ¥3,600 service fee (30%)

2. 自主开户模式 (Self-service Model)

自己开户，就省掉开户费和服务费，开户后想充多少就充多少，100元起。

Self-opening account saves opening and service fees, with minimum deposit of ¥100.

两种模式的优缺点对比

Pros and Cons Comparison

代理商优势 Agency Advantages:

• 专业推广经验 Professional experience
• 高效沟通渠道 Efficient communication channels
• 降低广告成本 Reduce ad costs

代理商劣势 Agency Disadvantages:

• 服务质量参差不齐 Inconsistent service quality
• 25%中小企业广告预算浪费 25% of SME ad budgets wasted due to basic errors

自主开户优势 Self-service Advantages:

• 节省费用 Cost saving
• 资金灵活 Flexible budgeting

自主开户劣势 Self-service Disadvantages:

• 缺乏技术支持 Lack of technical support
• 学习成本高 High learning curve
• 人才难招 Talent recruitment challenges

选择建议 Recommendation:

中小企业建议选择优质代理商，可节省试错成本和时间成本。

SMEs are recommended to choose quality agencies to save trial-and-error costs and time.

珠海谷歌竞价推广专家提示： 选择服务商时，建议考察其网易外贸通等平台的操作经验年限，10年以上经验的服务商通常能提供更稳定的推广效果。

Zhuhai Google Ads Expert Tip: When selecting service providers, consider their operation experience duration (like NetEase Foreign Trade). Providers with 10+ years experience usually deliver more stable results.