谷歌搜索留痕：B端企业为何必须进行谷歌推广及亚马逊爆仓危机应对指南
B端企业为什么要做谷歌推广？亚马逊爆仓危机应对指南 Why Should B2B Companies Do Google Ads? Amazon Warehouse Crisis Survival Guide 近期亚马逊仓库爆仓问题已成为跨境卖家的头号痛点。从6月开始，大量卖家反馈："FTW1仓库预约排到8月"、"ONT8签收46天未上架"、"Clt2仓库签收一个月无更新"等问题。 Current Amazon warehouse crisis has become the top pain point for cross-border sellers. Since June, many sellers reported issues like "FTW1 appointments scheduled till August", "ONT8 shipments not processed after 46 days", and "Clt2 shipments stuck for a month without updates". 爆仓原因分析 | Root Causes of Warehouse Congestion 主要原因包括： 1. 海外网购需求激增 2. 卖家集中补货 3. 仓库人手不足 Main reasons include: 1. Surging overseas e-commerce demand 2. Concentrated seller restocking 3. Warehouse staff shortage 如何避开"死亡仓库" | How to Avoid "Deadly Warehouses" 专业建议： 1. 修改发货地址（如改为ONT8/FTW1附近） 2. 谨慎删除重建货件（可能影响绩效） 3. 尝试发往大货件仓库 4. 使用第三方海外仓中转 Expert suggestions: 1. Modify shipping address (e.g. near ONT8/FTW1) 2. Carefully delete and recreate shipments (may affect performance) 3. Try large-item warehouses 4. Use 3PL overseas warehouses 断货后Listing恢复策略 | Post-Outage Listing Recovery 三步恢复法： 1. 站外推广：寻找网红/KOL合作 2. PPC广告：增加预算和出价 3. 关键词优化：重点恢复降权关键词 3-step recovery: 1. Off-site promotion: Collaborate with influencers 2. PPC ads: Increase budget and bids 3. Keyword optimization: Focus on recovering penalized keywords 更多跨境电商干货，请访问雨果网搜索"跨境资料库"获取欧美/东南亚市场报告！ For more cross-border e-commerce insights, visit Cifnews and search "Cross-border Database" for EU/US/Southeast Asia market reports!