厦门谷歌推广竞价解析与Wish跨境电商入驻指南
一、厦门谷歌CPC推广的核心优势
速度第一的CPC推广策略能帮助厦门企业快速获取海外流量。谷歌推广竞价(Google Ads)是通过按点击付费的精准营销模式,让您的广告出现在全球潜在客户面前。
1. What is Google CPC Advertising?
Google Cost-Per-Click (CPC) advertising allows Xiamen businesses to display ads to global audiences. You only pay when potential customers click your ads, making it a cost-effective solution for international marketing.
二、Wish跨境电商平台优势
Wish成立于2011年硅谷,作为北美和欧洲最大的移动电商平台,具有以下显著特点:
- 90%卖家来自中国
- 3亿海外买家
- 75.5%的高复购率
- 智能推送系统精准触达消费者
2. Wish Platform Advantages
Founded in 2011 in Silicon Valley, Wish is the largest mobile e-commerce platform in North America and Europe with outstanding features:
- 90% sellers come from China
- 300 million overseas buyers
- High repurchase rate of 75.5%
- Smart recommendation system
三、Wish入驻条件
1. 平台卖家或贸易商:
- 国内:京东/天猫/淘宝等主流平台卖家
- 国际:跨境电商平台卖家
- 跨境独立站卖家
2. 工厂:具备优质产品供应能力的大型工厂
3. 线下知名品牌:品牌商/授权经销商
3. Wish Entry Requirements
1. Platform sellers or traders:
- Domestic: JD/Tmall/Taobao sellers
- International: Cross-border platform sellers
- Independent cross-border store sellers
2. Factories: Large factories with quality products
3. Offline famous brands: Brand owners/authorized dealers
四、Wish入驻所需资料
1. 营业执照和税务登记证彩色照片(三证合一需重复上传)
2. 法人代表手持身份证原件照片(办公场所拍摄)
3. 所有文件需清晰无处理,大小控制在2M以内
4. Required Documents for Wish Registration
1. Color photos of business license and tax registration certificate
2. Photo of legal representative holding ID card (taken in office)
3. All documents must be clear and unprocessed, under 2MB
Wish平台以"轻松销售"为理念,虽然入驻要求严格,但产品曝光率高,特别适合中国企业拓展海外市场。
Wish promotes "easy selling". Despite strict requirements, it offers high product exposure, making it ideal for Chinese businesses to expand overseas.
