亚马逊评论获取终极指南：7个安全有效的技巧
在亚马逊上获得更多产品评论是提升销量的关键因素。本文将介绍7种完全合规的获取亚马逊评论的方法，帮助您的产品获得更多曝光和可信度。
1. 使用"请求评论"按钮
In late 2019, Amazon made changes to the order details section in Seller Central, removing most buyer contact information. Now it only shows the buyer's name and location, making it harder for sellers to contact buyers outside Amazon's system. However, the order details do include the availability of review requests.
当确认交货或预计交货日期已过时，您会看到"请求评论"按钮。这是亚马逊系统内置的功能，使用它请求评论完全安全。
2. 注册Vine计划
Amazon Vine is a long-running and completely safe way to get reviews. Previously only available to vendors at a high cost, but after a federal investigation in 2019, brand-registered sellers can also use Vine.
卖家需要将产品赠送给亚马逊的评论者(Vine Voices)。这些是经验丰富且经过审查的亚马逊用户，他们的评论会带有"Vine Voice"标记。
3. 告诉买家只需星级评价
Since September 2019, buyers can leave star ratings without writing reviews. This new "one-click" rating type is included in the overall rating displayed below the product title.
在产品插页或装箱单上附上说明图表，告知买家只需点击评分即可，无需写长篇评论。
4. 提供产品进行真人测试
Create a reliable pool of testers you can turn to repeatedly. Encourage them to spread the word about your product to friends and family.
建立稳定的测试人员库，让他们通过口碑传播您的产品，而不是强迫他们写评论。
5. 超越亲密朋友圈
Have random acquaintances give your products to their friends to try or keep. People who have no relationship with you aren't obligated to disclose anything in their reviews.
让不太熟悉的人将您的产品推荐给他们的朋友，这些人的评论无需披露任何关系。
6. 参加贸易展览发放赠品
Ask people you meet at trade shows to test and review your products. Since you don't know them personally, you can request reviews.
在展会上遇到的人都可以成为潜在评论者，后续可让他们在亚马逊直接购买并返款，获取真实购买体验。
7. 帮助慈善机构获取评论
Find charities, clubs and community groups that need your products and are willing to share their experiences online.
向当地慈善机构捐赠产品，让他们知道您的产品在亚马逊有售，并需要更多评论。
通过以上7种方法，您可以安全合规地获取更多亚马逊产品评论，提升产品排名和转化率。记住要始终遵守亚马逊的评论政策，避免任何违规操作。
