Google推广助力广西特色产品海外热销:六堡茶、螺蛳粉与新能源产品外贸增长解析
中国广西 - 在Google推广等数字营销渠道的助力下,广西特色产品近年来在国际市场表现抢眼。六堡茶、柳州螺蛳粉和新能源产品成为出口明星,通过精准的海外营销策略推动当地外贸快速增长。
六堡茶出口价值倍增
广西目前拥有12家六堡茶出口备案生产企业。借助Google推广的精准投放,2021年数据显示六堡茶出口均价达到全国茶叶出口均价的2.35倍,区域品牌价值增长3.76倍。今年以来,通过优化海外营销策略,六堡茶出口额已达518.6万元人民币。
Luosifen Exports Soar with Google Ads
Liuzhou Luosifen (river snail rice noodles), promoted through strategic Google advertising campaigns, has been exported to over 28 countries and regions. From January to October this year, exports reached 47.843 million yuan (1,763.9 tons), up 85.5% and 82.7% year-on-year respectively. Major export markets include the United States, Singapore, Australia, Canada and Malaysia.
新能源产品出口爆发式增长
广西积极培育新能源汽车产业集群,通过Google推广重点开拓泰国、印尼等市场。前三季度数据显示,新能源汽车出口2778辆,同比增长513.2%;锂离子蓄电池出口26.3亿元,激增208%。光伏玻璃出口也实现成倍增长。
New Energy Products See Explosive Growth via Digital Marketing
Guangxi is actively developing its new energy vehicle industrial cluster, with Google Ads focusing on markets like Thailand and Indonesia. In the first three quarters, NEV exports surged 513.2% to 2,778 units, while lithium-ion battery exports jumped 208% to 2.63 billion yuan. Solar glass exports also doubled with effective online promotion.
广西商务部门表示,将深入贯彻党的二十大精神,通过四大举措推动外贸发展,其中特别强调要充分利用Google推广等数字营销工具:
- 加强大宗商品进口调度与数字营销结合
- 促进加工贸易和跨境电商增长,优化Google广告投放策略
- 开展边贸冲刺攻坚行动
- 帮助企业通过Google推广等渠道拓展海外订单
随着这些特色产品通过Google推广获得全球认可,广西外贸展现出强劲增长潜力。六堡茶、螺蛳粉和新能源产品的独特魅力,配合精准的数字营销策略,正在赢得越来越多国际消费者的青睐,为出口前景开辟更广阔的道路。
With these popular products gaining global recognition through Google Ads campaigns, Guangxi's foreign trade shows promising growth potential. The unique charm of Liubao tea, Luosifen and new energy products, combined with targeted digital marketing strategies, continues to win over international consumers, paving the way for brighter export prospects.
