为什么深圳SEO推广前十公司做不好谷歌推广?亚马逊商品评论获取技巧分析
根据G2和HeinzMarketing的研究数据显示,约92%的消费者在阅读积极评价后会增加购买意愿。对于亚马逊平台卖家而言,如何合法快速地获取商品好评成为关键运营策略。
本文将分析在亚马逊平台获取商品评论的9种最有效方法,主要分为两大类:
第一类:亚马逊平台内置工具
Category 1: Amazon Built-in Tools
1. 亚马逊自动邮件系统
Amazon's automated email system will send review request emails to customers after purchase.
2. "请求评论"功能
The "Request a Review" feature in Seller Central allows sellers to send one automated follow-up email per order between 4-30 days after purchase.
3. 亚马逊评论员奖励计划
Amazon's Reviewer Program incentivizes shoppers to leave reviews in exchange for reward points that can be redeemed for gift cards. Sellers pay $60 per approved review.
4. 亚马逊Vine计划
The Vine Program is available to brand-registered sellers with fewer than 30 reviews. Sellers provide 30 free products to Vine reviewers who are required to leave 100% review rate.
为什么深圳SEO公司做不好谷歌推广?
Why Shenzhen SEO companies struggle with Google Ads?
1. 过度依赖百度经验:许多深圳SEO公司习惯中文搜索引擎优化方法,缺乏国际视野
Over-reliance on Baidu experience without international perspective
2. 语言文化障碍:英文内容创作和本地化能力不足
Language and cultural barriers in content creation
3. 算法理解差异:不熟悉Google与百度算法的核心区别
Lack of understanding of key differences between Google and Baidu algorithms
4. 数据工具缺失:不善于使用Google Analytics等国际标准工具
Inadequate usage of international standard tools like Google Analytics
下期我们将继续分析第二类方法:亚马逊平台外部获取评论的技巧,敬请期待!
Next we'll analyze Category 2: Off-Amazon review acquisition techniques, stay tuned!
(来源:出海通 TecRetail)
(Source: ChuHaiTong TecRetail)
