独立站必备：7个谷歌SEO优化技巧，轻松打造爆款流量
Google搜索引擎有着巨大的流量，是海外互联网的流量枢纽，有效提升谷歌SEO效果能够为外贸网站带来源源不断的流量和潜在客户。
Google search engine has huge traffic and is the hub of overseas internet traffic. Effectively improving Google SEO can bring continuous traffic and potential customers to foreign trade websites.
独立站在做Google SEO的过程，其实就是一个不断提升网站排名的过程。谷歌SEO排名越靠前，网站的排名就越高，这意味着更多的询盘（转化）。下面就和大家来分享一下影响SEO优化排名的几个因素：（来源：Google）
The process of doing Google SEO for independent websites is actually a process of continuously improving website rankings. The higher the Google SEO ranking, the higher the website's ranking, which means more inquiries (conversions). Below we will share with you several factors that affect SEO optimization rankings: (Source: Google)
01 域名年龄、URL 和权限 | Domain Age, URL and Authority
注册时间越久的域名，越容易得到谷歌的信任，排名权重会越高。
The longer a domain has been registered, the easier it is to gain Google's trust, and the higher the ranking weight will be.
首先，域名的年龄：如果我们要选择一个域名来做 SEO 优化，可以选择注册时间最久的域名。在 Google 搜索排名前十的网站中，近60%的网站已有 3年或更长时间。Ahrefs对200万页的研究数据表明，很少有不到一年的网站能达到这一排名。
First, domain age: If we want to choose a domain for SEO optimization, we can choose the domain that has been registered the longest. Among the top 10 websites in Google search rankings, nearly 60% have been around for 3 years or more. Ahrefs' research data on 2 million pages shows that few websites less than a year old can achieve this ranking.
02 安全且可访问的网站 | Secure and Accessible Website
SEO排名因素中的第一个与拥有正确类型的URL有关。具体来说，这是Google机器人可以轻松访问和抓取的URL。
The first factor in SEO ranking is related to having the right type of URL. Specifically, this is a URL that Google bots can easily access and crawl.
03 页面速度（包括移动页面速度）| Page Speed (Including Mobile Page Speed)
多年来，页面速度一直被认为是领先的SEO排名因素之一。谷歌希望改善用户的网络体验，而快速加载的网页将做到这一点。
For years, page speed has been considered one of the leading SEO ranking factors. Google wants to improve users' web experience, and fast-loading pages will achieve this.
04 移动设备友好性 | Mobile-Friendliness
与台式机相比，更多人使用移动设备访问网络，这也是 Google对搜索结果排名方式发生变化的原因之一。
More people use mobile devices to access the internet than desktops, which is one of the reasons Google has changed how it ranks search results.
05 网站结构清晰 | Clear Website Structure
清晰的网站结构可提高您在Google中排名的机会。搜索引擎（如Google）会跟踪链接。
A clear website structure increases your chances of ranking in Google. Search engines like Google track links.
06 技术搜索引擎优化 | Technical SEO
正确编写代码是优化内容以获得更好的搜索引擎排名的一个方面。
Writing code correctly is one aspect of optimizing content for better search engine rankings.
07 优化内容 | Optimized Content
首先，内容的原创度：原创度不行的内容可能会没有收录的机会，当然也不会有排名。
First, content originality: Content with poor originality may not have a chance to be indexed, and of course, it won't rank.
麒麟有话说 | Kirin's Words
谷歌SEO是一个艰苦而又漫长的过程。在做搜索引擎排名优化时，任何欺诈作弊的手段都是不可取的。
Google SEO is a tough and lengthy process. When doing search engine ranking optimization, any fraudulent or cheating methods are unacceptable.
