外贸B2B推广：为什么选择谷歌广告及三大流量获取策略
当前外贸推广的困境：
许多外贸从业者面临开发信回复率低、平台费用高昂且效果不佳的困境。虚假询盘和质量问题更是让推广雪上加霜。
The Challenges of Foreign Trade Promotion:
Many foreign trade practitioners face low response rates to outreach emails, high platform costs with poor results. Fake inquiries and quality issues further exacerbate the situation.
一、独立网站建设
建议建立符合Google收录规则的独立站，注意网站结构、内链和代码优化。专业建站公司能提供更专业的服务。
1. Independent Website Construction
It's recommended to build an independent website that complies with Google's indexing rules, paying attention to site structure, internal links and code optimization. Professional web design companies can provide better services.
二、网站流量获取
通过持续更新产品信息、新闻和博客内容来提升流量，同时利用社交媒体为网站导流，提高网站权重和在Google搜索结果中的排名。
2. Website Traffic Acquisition
Increase traffic by consistently updating product information, news and blog content, while using social media to drive traffic to the website, improving domain authority and Google search rankings.
三、Google竞价广告
效果直接但需要持续投入，适合预算充足的推广需求。
3. Google PPC Advertising
Direct results but requires continuous investment, suitable for promotion needs with sufficient budget.
注意：以上策略可能因行业不同而效果各异，建议结合自身情况选择。
Note: The effectiveness of these strategies may vary by industry. It's recommended to choose based on your specific situation.
