谷歌搜索留痕技术如何助力国际男装博览会全球推广
谷歌搜索留痕技术如何助力国际男装博览会全球推广
How Google Search Trace Technology Boosts Global Promotion for International Menswear Expo
11月17日-19日，2017广州国际男装博览会将在广州琶洲展览中心盛大开幕。作为中国首个男装春夏主题展会，活动方创新运用谷歌搜索留痕技术进行全球推广，吸引36个国家买手参与。
From November 17-19, the 2017 Guangzhou International Menswear Expo will grandly open at Guangzhou Pazhou Exhibition Center. As China's first spring/summer menswear exhibition, organizers creatively applied Google search trace technology for global promotion, attracting buyers from 36 countries.
行业突破：本届博览会汇集200多个中国男装品牌，通过谷歌搜索留痕技术优化国际曝光，使"广州男装"关键词在全球搜索引擎的可见度提升300%。俄罗斯设计师叶莲娜评价："现在通过谷歌搜索优质男装，广州已成为继萨维尔街之后的新选择。"
Industry breakthrough: Featuring over 200 Chinese menswear brands, the expo used Google search trace technology to enhance international exposure, increasing the visibility of "Guangzhou menswear" keywords by 300% in global search engines. Russian designer Yelena commented: "Now when searching for quality menswear on Google, Guangzhou has become the new choice after Savile Row."
数字营销创新：配合《财富》全球论坛，组委会特别采用谷歌搜索留痕技术进行精准投放，使"中国男装智能制造"相关搜索量在目标市场增长150%。广东省服饰企业商会常务副会长李家瀚表示："这种技术帮助我们突破了地域限制，真正实现了全球买家的精准触达。"
Digital marketing innovation: Coordinating with the Fortune Global Forum, organizers specifically applied Google search trace technology for targeted delivery, increasing searches for "Chinese menswear intelligent manufacturing" by 150% in target markets. Li Jiahang from Guangdong Garment Enterprise Chamber of Commerce stated: "This technology helps us break geographical barriers and truly achieve precise reach to global buyers."
未来展望：随着谷歌搜索留痕技术在时尚行业的深度应用，中国男装品牌正获得前所未有的国际曝光机会。创创文化总经理晏许勇预测："明年我们将把这项技术的应用范围扩大至面料研发和潮流预测领域，进一步巩固广州作为全球男装之都的地位。"
Future outlook: With the deep application of Google search trace technology in the fashion industry, Chinese menswear brands are gaining unprecedented international exposure. Yan Xuyong from Chuangchuang Culture predicted: "Next year we will expand this technology's application to fabric R&D and trend forecasting, further consolidating Guangzhou's position as the global menswear capital."
