TikTok美区小店入驻条件放宽 - 跨境电商新机遇
TikTok美区小店入驻条件放宽 - 跨境电商新机遇
TikTok US Shop Lowers Entry Barriers - New Opportunities for Cross-border E-commerce
最新政策调整：TikTok美国跨境店近期大幅降低入驻门槛，目前只需具备本土备货能力和有效营业执照即可申请开店。
Latest Policy Update: TikTok US cross-border shops have significantly lowered entry requirements. Currently, applicants only need to have local stocking capability and a valid business license to apply.
入驻条件变化：虽然不再需要第三方电商平台的运营证明，但平台仍会对商家资质、合规性和运营能力进行严格审查。
Entry Requirement Changes: While proof of operation on third-party e-commerce platforms is no longer required, TikTok will still strictly review merchant qualifications, compliance and operational capabilities.
主要调整内容：
Key Adjustments:
- 亚马逊店铺评分要求从4.0降至3.5
- Amazon store rating requirement lowered from 4.0 to 3.5
- 取消沃尔玛、Wayfair、eBay的50万流水要求
- Removed $500K revenue requirement for Walmart, Wayfair and eBay
- 取消DTC独立站的粉丝数量要求
- Removed follower requirement for DTC independent sites
入驻模式：目前支持Accu店(美国公司主体)和CCCU店(中国内地/香港主体)两种模式，均需美国本土发货。
Entry Models: Currently supports Accu stores (US company entity) and CCCU stores (Mainland China/HK entity), both requiring US local delivery.
市场表现：11月上半月美区GMV环比上涨22%至4.8亿美元，位居第一。印尼以15%的环比涨幅达到3.6亿美元。
Market Performance: In the first half of November, US GMV increased 22% month-on-month to $480 million, ranking first. Indonesia followed with 15% growth to $360 million.
SEO优化提示：本文包含"TikTok美区小店"、"跨境电商"、"入驻条件"等高搜索量关键词，有助于提升搜索引擎排名。
SEO Optimization Tip: This article contains high-search-volume keywords like "TikTok US Shop", "cross-border e-commerce", and "entry requirements" to improve search engine rankings.
