全球宠物用品消费增长强劲,哪些品类正在爆发红利?
全球宠物用品消费增长强劲,哪些品类正在爆发红利?
Strong Growth in Global Pet Products Consumption: Which Categories Are Booming?
随着社会经济的迅速发展,人们收入水平不断提高,越来越多的人不再满足于物质生活的享受,而是更加关注精神层面的需求。例如,通过宠物的陪伴来寻求情感和精神上的寄托。
With the rapid development of social economy, people's income levels continue to rise, and more individuals are no longer satisfied with material enjoyment but focus more on spiritual needs. For example, seeking emotional and spiritual companionship through pets.
宠物食品:最赚钱的品类 | Pet Food: The Most Profitable Category
根据Statista发布的最新预测,宠物食品领域的收入在2023年有望达到1473亿美元,预计2023年至2027年的年复合增长率为11.11%。
According to the latest forecast from Statista, revenue in the pet food sector is expected to reach $147.3 billion in 2023, with a projected CAGR of 11.11% from 2023 to 2027.
主要趋势:
- 有机、健康和功能性天然食品需求增长明显
- 电商渠道销售持续增长
- 专业宠物食品网店涌现
Key Trends:
- Significant growth in demand for organic, healthy and functional natural foods
- Continued growth in e-commerce channel sales
- Emergence of specialized pet food online stores
宠物服务:增速最快的领域 | Pet Services: The Fastest Growing Sector
到2030年,全球宠物服务市场规模预计将达到501亿美元,2022-2030年CAGR为9.1%。
The global pet services market size is projected to reach $50.1 billion by 2030, with a CAGR of 9.1% from 2022-2030.
新兴服务类型:
- 宠物酒店和出租车
- 宠物保险和火葬
- 自助式护理服务
Emerging Service Types:
- Pet hotels and taxis
- Pet insurance and cremation
- Self-service care
智能宠物用品:新增长点 | Smart Pet Products: New Growth Area
2021年全球市场规模27.372亿美元,预计2028年将达到107.30亿美元,CAGR 21.3%。
The global market size was $2.737 billion in 2021 and is expected to reach $10.73 billion by 2028, with a CAGR of 21.3%.
产品特点:
- 人工智能和定位技术应用
- 远程监控和互动功能
- 自动化喂养和清洁
Product Features:
- Application of AI and positioning technology
- Remote monitoring and interaction functions
- Automatic feeding and cleaning
市场建议 | Market Recommendations
对于想要进入海外宠物市场的企业,建议:
- 重点开发高附加值的智能产品和专业服务
- 建立垂直电商渠道和专业品牌形象
- 关注细分市场机会(如水族、小宠类)
For companies looking to enter the overseas pet market, we recommend:
- Focus on developing high-value smart products and professional services
- Build vertical e-commerce channels and professional brand image
- Pay attention to niche market opportunities (such as aquarium and small pets)
原创/全球宠业出海洞察 | Original/Global Pet Industry Overseas Insights
