值得信赖的Google Ads推广指南：从开户到代理商选择全解析
在当今数字营销时代，Google Ads（谷歌竞价广告）已成为企业海外推广的重要渠道。但对于初次接触的企业来说，如何有效开展Google Ads推广往往面临诸多疑问。
In today's digital marketing era, Google Ads has become a crucial channel for overseas business promotion. However, for first-time users, how to effectively conduct Google Ads promotion often raises many questions.
一、Google Ads基础操作指南
1. Google Ads Basic Operation Guide
对于想要自主开户投放广告的用户，我们推荐以下教程：
For users who want to open accounts and place ads independently, we recommend the following tutorials:
- Gofair第3讲：如何自己开户投放申请注册谷歌竞价广告Google Ads → 查看教程
- Gofair Lecture 3: How to independently open an account and apply for Google Ads → View Tutorial
- Gofair第11讲：谷歌广告Google Ads，广告系列和广告组关键词费用 → 查看教程
- Gofair Lecture 11: Google Ads, campaign and ad group keyword costs → View Tutorial
二、自主开户vs代理商服务
2. Self-service vs Agency Service
对于"谷歌海外推广找谁做代理"这个问题，关键在于了解自主开户和找代理商的区别：
For the question "Who to choose as a Google overseas promotion agent", the key is to understand the difference between self-service and agency:
- 自主开户：成本较低但需要学习广告投放知识
- Self-service: Lower cost but requires learning advertising knowledge
- 代理商服务：专业团队操作但费用较高
- Agency service: Professional team operation but higher cost
详细对比可参考：Gofair第23讲：谷歌竞价广告Google Ads自己开户和找谷歌代理商有何区别 → 查看对比
For detailed comparison, refer to: Gofair Lecture 23: The difference between opening Google Ads account yourself and finding a Google agency → View Comparison
三、SEO考试推广建议
3. SEO Exam Promotion Suggestions
对于SEO考试推广，我们建议：
For SEO exam promotion, we recommend:
- 明确目标受众和关键词策略
- Define target audience and keyword strategy
- 结合Google Ads和SEO优化
- Combine Google Ads with SEO optimization
- 持续监测广告效果并优化
- Continuously monitor ad performance and optimize
温馨提示：Google Ads操作环节较多，建议新手先从基础教程开始学习，或咨询专业代理商获取定制化服务。
Tip: Google Ads involves many operational steps. It is recommended that beginners start with basic tutorials or consult professional agencies for customized services.
