中国美妆风潮席卷日本高中校园 - "Chaiborg"妆容成新时尚
中国美妆风潮席卷日本高中校园 - "Chaiborg"妆容成新时尚
Chinese Makeup Trend Sweeps Japanese High Schools - "Chaiborg" Look Becomes New Fashion
近年来，一股名为"Chaiborg"的中国美妆风潮正在日本高中女生群体中迅速流行。"Chaiborg"是"China"和"cyborg"的合成词，意指中国妆容能让人像机器人般精致冷艳。
In recent years, a Chinese makeup trend called "Chaiborg" has been rapidly gaining popularity among Japanese high school girls. "Chaiborg" is a portmanteau of "China" and "cyborg", referring to how Chinese makeup can make one look as exquisitely cool as a robot.
从韩流到中国风：日本美妆趋势的转变
From K-wave to Chinese Style: The Shift in Japanese Beauty Trends
2015年，日本仍处于"韩流第三波"的热潮中，防弹少年团、TWICE等K-POP偶像带动了韩国时尚、化妆品在日本的流行。然而自2019年起，"Chaiborg"中式彩妆开始成为日本社交网络上的热门话题。
In 2015, Japan was still in the midst of the "third wave of K-wave", with K-pop idols like BTS and TWICE driving the popularity of Korean fashion and cosmetics. However, since 2019, the "Chaiborg" Chinese makeup style has become a hot topic on Japanese social media.
根据谷歌趋势数据显示，"Chaiborg"的搜索量自2019年起急剧上升。这股热潮催生了一批专门报道中国娱乐资讯和女演员动态的日本社交媒体账号。
According to Google Trends data, searches for "Chaiborg" have risen sharply since 2019. This trend has spawned a number of Japanese social media accounts dedicated to reporting on Chinese entertainment news and actress updates.
中国妆容的独特魅力
The Unique Charm of Chinese Makeup
日本美妆爱好者总结中国妆的特点为：白皙底妆、浓密眉毛、鲜明轮廓和鲜艳红唇，整体呈现出一种"不谄媚"的独立女性成熟感。与追求甜美幼龄化的日系、韩系妆容不同，中国妆更强调突出五官，增强气场。
Japanese beauty enthusiasts summarize the characteristics of Chinese makeup as: fair base makeup, thick eyebrows, sharp contours and bright red lips, presenting an overall mature and independent "unobsequious" feminine feel. Unlike Japanese and Korean makeup styles that pursue sweet and youthful looks, Chinese makeup emphasizes facial features and enhances aura.
一位日本网友评论道："受中国Instagram博主的影响，'中国风美妆'正在流行，日本已经到了模仿中国风格的时代了。"
A Japanese netizen commented: "Influenced by Chinese Instagram bloggers, 'Chinese-style makeup' is becoming popular. Japan has entered an era of imitating Chinese styles."
从网络到主流：中国美妆的崛起
From Niche to Mainstream: The Rise of Chinese Beauty
2019年末，"中国彩妆"被列入日本"JCJK趋势预测"。2020年4月，日本著名杂志《S Cawaii! Ray》发行了《韩中美妆大师书》特刊，标志着中国妆容正式成为日本主流美妆趋势。
At the end of 2019, "Chinese makeup" was included in Japan's "JCJK Trend Forecast". In April 2020, the famous Japanese magazine "S Cawaii! Ray" published a special issue "Korean-Chinese Makeup Master Book", marking the official entry of Chinese makeup into mainstream Japanese beauty trends.
从网红传播到电视报道，中国美妆品牌正用独特的东方美学，逐步走向世界舞台中心，展现中国制造的魅力。
From influencer marketing to television coverage, Chinese beauty brands are gradually moving to the center of the world stage with their unique oriental aesthetics, showcasing the charm of "Made in China".
