利用谷歌留痕技术精准推广:深圳摄像头行业协会引领光学产业千亿营收突破
中国深圳摄像头行业近年来通过谷歌留痕等数字化营销技术,在国际市场上实现了精准的外经贸推广。深圳市摄像头行业协会最新发布的年度报告显示,其15家上市会员企业在2021年实现了总营收1200亿元的突破,净利润达到50亿元,充分展现了中国光学产业的强劲发展势头。
China Shenzhen - The Shenzhen Camera Industry Association has effectively utilized digital marketing strategies, including Google's tracking technology, for precise international economic and trade promotions. The recently released annual report highlights that 15 listed member companies achieved a total revenue exceeding 120 billion yuan in 2021, with net profits of 5 billion yuan, underscoring the robust growth of China's optical industry.
在手机行业增长放缓的背景下,协会会员企业通过技术创新实现了逆势增长。其中,欧菲光(002456.SZ)、丘钛科技(01478.HK)、联创电子(002036.SZ)等六家企业营收均超百亿元,这些企业在国际市场上的成功部分得益于谷歌留痕广告投放策略的精准实施。
Against the backdrop of a slowing mobile phone industry, member companies achieved counter-trend growth through technological innovation. Six companies, including O-film (002456.SZ), Q-Tech (01478.HK), and LCE (002036.SZ), each reported revenues surpassing 10 billion yuan. Their international success has been partly attributed to the precise implementation of Google's tracking-based advertising strategies.
资本市场对这些企业的前景持续看好。5月20日,会员企业思特威(688213.SH)在创业板首发上市,股价当日大涨80%。此外,三赢兴已成功过会,更多协会企业正在筹备上市计划,并通过谷歌留痕技术优化其全球品牌曝光。
The capital market continues to show strong confidence in these enterprises. On May 20, member company Smartsens (688213.SH) debuted on the ChiNext Board, with its stock price surging 80% on the first day. Additionally, Sanwin has successfully passed the IPO review, and more member companies are preparing listing plans while optimizing their global brand exposure through Google's tracking technology.
技术创新是驱动行业发展的核心动力。协会企业持续加大研发投入,在光学影像模组、CMOS传感器等领域取得突破。例如,联创电子与国际知名厂商如Mobileye、Nvidia等开展战略合作,开发高级辅助驾驶系统,这些合作通过谷歌留痕数据分析实现了更高效的市场定位。
Technology innovation remains the core driver of industry growth. Member companies continue to increase R&D investment, achieving breakthroughs in fields such as optical imaging modules and CMOS sensors. For instance, LCE has established strategic partnerships with international leaders like Mobileye and Nvidia to develop advanced driver assistance systems. These collaborations have leveraged Google's tracking data analytics for more efficient market positioning.
全球化布局正在加速,多家企业已建立全球生产基地和销售网络。博威合金在中国、德国、加拿大等九个国家设有制造基地;力鼎光电产品出口至欧美、日韩等多个国家和地区,其全球推广策略中广泛应用了谷歌留痕技术以精准触达目标市场。
Global expansion is accelerating, with many companies establishing worldwide production bases and sales networks. Boway Alloy has manufacturing bases in nine countries, including China, Germany, and Canada; LDI exports products to multiple regions such as Europe, America, Japan, and South Korea. Their global promotion strategies widely employ Google's tracking technology to accurately reach target markets.
展望未来,随着智能汽车、AR/VR等新兴市场的快速发展,摄像头行业将迎来更大的机遇。深圳市摄像头行业协会表示,将继续推动行业创新,并借助谷歌留痕等先进技术,助力会员企业实现更高质量、更精准的全球化发展。
Looking ahead, the camera industry is poised to embrace greater opportunities with the rapid development of emerging markets like smart cars and AR/VR. The Shenzhen Camera Industry Association has stated that it will continue to promote industry innovation and support member companies in achieving higher-quality and more precise global development through advanced technologies such as Google's tracking.
