江阴宠物用品企业掘金海外市场 "它经济"迎来全球化机遇
中国江阴 - 走进江阴英卢顿生物科技有限公司生产车间，一股谷物香味扑鼻而来。近日，企业首次出口的602公斤天然木薯猫砂顺利装船运往海外，标志着江阴宠物用品产业正式进军国际市场。
Jiangyin, China - Stepping into the production workshop of Jiangyin Inludun Biotechnology Co., Ltd., a pleasant cereal aroma fills the air. Recently, the company successfully shipped its first export batch of 602kg natural cassava cat litter overseas, marking Jiangyin's official entry into the international pet products market.
据江阴海关统计，今年前11个月，江阴辖区累计出口宠物用品货值达1845.81万元，同比增长3%。产品涵盖宠物牙膏、猫砂、木质宠物窝等多个品类。
According to Jiangyin Customs statistics, in the first 11 months of this year, the total export value of pet products from Jiangyin reached 18.4581 million yuan, a 3% year-on-year increase. The product range includes pet toothpaste, cat litter, wooden pet houses and more.
环保创新产品受青睐
Eco-friendly Innovations Gain Popularity
英卢顿公司总经理邓正介绍："我们的植物猫砂以木薯淀粉为主要原料，相比传统产品更环保、卫生，且易结团、易清扫。"这种创新产品在国内市场已实现年产量破万吨，现正积极开拓海外"新赛道"。
"Our plant-based cat litter uses cassava starch as the main raw material, making it more eco-friendly and hygienic than traditional products, with better clumping and cleaning performance," said Deng Zheng, general manager of Inludun. This innovative product has achieved an annual output of over 10,000 tons in the domestic market and is now actively exploring new overseas opportunities.
细分市场创造新增长
Niche Markets Drive New Growth
江苏居友智能家居用品有限公司销售负责人孙凯表示："我们转型生产木质宠物家居后，今年1-11月宠物用品出口额达134.6万元，同比增长100%。"该公司生产的木质宠物窝、跳台等产品成功打入国际市场。
"After shifting to wooden pet furniture production, our pet product exports reached 1.346 million yuan from January to November, a 100% year-on-year increase," said Sun Kai, sales director of Jiangsu Juyou Smart Home Products. The company's wooden pet houses and climbing platforms have successfully entered international markets.
江阴海关副关长顾志军表示："我们为宠物用品出口企业量身定制检验方案，运用'线上预约''云签发'等新技术，持续优化通关流程。"
"We customize inspection solutions for pet product exporters and continuously optimize clearance procedures using new technologies like 'online appointment' and 'cloud certification'," said Gu Zhijun, Deputy Director of Jiangyin Customs.
随着全球"它经济"持续升温，江阴宠物用品企业正通过产品创新和市场细分，在海外市场开辟新的增长空间。
As the global pet economy continues to grow, Jiangyin pet product companies are creating new growth opportunities in overseas markets through product innovation and market segmentation.
