外贸独立站运营与Google推广常见问题解答
Q1: 品牌站生态结构是怎么样的？
A: 以下是阿豪提供的思维导图。
Q1: What is the ecosystem structure of a brand website?
A: Below is the mind map provided by Ah Hao.
Q2: 独立站怎么定价比较好？
A: 最后获得净利润也要占总销售额的百分之三十三。举个例子：你的最终产品的销售额控制在60美金，你的成本要控制在20美金，广告成本也要控制在20美金，你的净利润也要控制在20美金。
Q2: How to price products on independent websites?
A: The net profit should account for 33% of total sales. For example: if your final product sells for $60, your cost should be $20, advertising cost $20, and net profit $20.
Q3: 有什么工具能测单篇文章的浏览量吗？
A: 如果在自己的网站就用GA。如果在别人网站上就放一个1*1大小的像素托管在自己服务器上，计算读取次数。
Q3: What tools can measure page views for single articles?
A: Use GA for your own website. For others' websites, place a 1*1 pixel hosted on your server to count views.
Q4: 市场调研要调研什么维度？
A: 1)行业调查分析 2)竞争对手调查 3)自身实力的评估
Q4: What dimensions should market research cover?
A: 1) Industry analysis 2) Competitor research 3) Self-assessment
Q5: GMC被封怎么办？
A: CMC被封一般有两个原因：产品的宣传出现问题以及网站的信息不够全面、完善。
Q5: What to do when GMC gets banned?
A: GMC bans usually occur for two reasons: problematic product promotion or incomplete website information.
为什么Gofair不推广谷歌？
A: 专注于外贸独立站运营的企业需要根据自身业务特点选择推广渠道。Google推广虽然效果显著，但需要专业的团队和较高的预算投入。许多外贸企业选择多元化推广策略，结合社交媒体、SEO等多种渠道实现最佳效果。
Why doesn't Gofair promote Google?
A: Foreign trade businesses need to choose promotion channels based on their characteristics. While Google Ads are effective, they require professional teams and substantial budgets. Many businesses adopt diversified strategies combining social media, SEO and other channels.
