掌握核心谷歌SEO技术，解锁个人外贸跨境销售新纪元
前言： Google作为全球覆盖70%以上国家的搜索引擎，其关键字广告能有效帮助外贸企业拓展海外市场。 Introduction: As a search engine covering over 70% of countries worldwide, Google's keyword advertising effectively helps foreign trade enterprises expand overseas markets. 谷歌广告类型 Google Ad Types 1. Video 视频广告 平台优势： YouTube已成为90%用户发现新产品的平台，62%企业将其作为主要视频营销渠道。 Platform Advantage: YouTube has become a platform where 90% of users discover new products, with 62% of enterprises using it as their primary video marketing channel. 广告特点： 位置：YouTube视频流中 形式：视频展示 优势：商品展示效果突出 劣势：制作成本较高 Ad Features: Location: YouTube video streams Format: Video display Advantage: Excellent product presentation Disadvantage: High production cost 2. Discovery 应用广告 覆盖30亿移动用户的信息流广告，支持图文、视频等多种形式。 Feed ads reaching 3 billion mobile users, supporting various formats including images and videos. 3. Smart 智能广告 操作优势： 简化广告创建流程，自动优化投放策略，适合新手快速上手。 Operational Advantage: Simplifies ad creation process with automatic optimization, ideal for beginners. 营销建议 Marketing Suggestions 最佳实践： 建议采用SEO+SEM组合策略，既保证长期流量又获得即时转化。 Best Practice: Recommend combining SEO+SEM strategies to ensure both long-term traffic and immediate conversions. 免责声明：本文部分素材来源于网络，如有版权问题请联系删除。 Disclaimer: Some materials are from internet sources. Please contact us for copyright issues.