为什么外贸服饰价格便宜?揭秘外贸服装行业的内幕
外贸服装价格低廉的原因主要有以下几点:
1. 原单货性质:外贸服装属于为满足出口订单而额外生产的原单货。这些服装经过严格筛选,可能存在少量瑕疵,通常需要15%左右的裁剪率。
2. 内销渠道:经过筛选后,85%质量完好的服装转为内销。由于省去了品牌溢价和中间环节,价格自然更加实惠。
3. 生产成本优势:外贸订单通常批量大,生产成本相对较低,这也是价格优势的重要原因。
Reasons for the low prices of foreign trade clothing:
1. Original order goods nature: Foreign trade clothing belongs to the original order goods produced additionally to meet export orders. These garments undergo strict screening and may have minor defects, usually requiring about 15% cutting rate.
2. Domestic sales channels: After screening, 85% of the garments with good quality are sold domestically. Without brand premiums and middlemen, the prices are naturally more affordable.
3. Production cost advantage: Foreign trade orders are usually large in quantity, with relatively low production costs, which is also an important reason for the price advantage.
外贸服装的质量如何?
虽然外贸服装可能存在少量瑕疵,但整体质量仍然保持较高水准。这些服装采用与出口产品相同的面料和工艺,只是因出口标准严格而被筛选下来。
How about the quality of foreign trade clothing?
Although foreign trade clothing may have minor defects, the overall quality remains high. These garments use the same fabrics and craftsmanship as export products, but were screened out due to strict export standards.
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About poor Google Ads performance
Long-term poor promotion results may stem from: improper keyword selection, advertising strategy issues, poor landing page experience, or excessive market competition. It is recommended to conduct a comprehensive ad account diagnosis and optimization.
