首推的SEO推广策略:揭秘谷歌竞价推广与"尾单正品"真相
谷歌推广竞价是什么意思?
What does Google bidding advertising mean?
谷歌推广竞价(Google Ads)是通过关键词竞价排名的付费广告系统,企业通过出价竞争让广告出现在搜索结果前列,是见效最快的SEO推广策略之一。
Google Ads is a pay-per-click advertising system based on keyword bidding. Businesses compete through bids to make their ads appear at the top of search results, making it one of the most effective SEO promotion strategies.
"尾单正品"还是"以次充好"?
"Genuine overstock" or "counterfeit goods"?
网上鞋子的真面目等你来辨!需要明确的是:不是正品尾单不是真货,绝对不是和专柜一样。
The truth about online shoes awaits your discovery! It's important to clarify: so-called overstock items are not genuine products and definitely not the same as boutique quality.
目前市场存在三种主要情况:
There are three main scenarios in the market:
1. 国外大品牌提供面料、版型,到国内寻找厂家生产。质量合格的,就是专卖店里的"真货"。
1. International brands provide fabrics and designs to domestic manufacturers. Products meeting quality standards become "genuine goods" in boutiques.
2. "原单货"就是生产厂家从不到3%的"计划报废物资"中抠出一点,它和"真货"的惟一区别在于未通过品牌方质检。
2. "Original overstock" refers to items salvaged from less than 3% of planned scrap materials. The only difference from genuine goods is they didn't pass brand quality inspection.
3. 还有一种"原单货"是因为种种问题被品牌商拒收的"外转内销"产品,可能存在明显质量缺陷。
3. Another type of "original overstock" includes rejected products that brands refused to accept due to various issues, which may have obvious quality defects.
SEO优化建议:在推广这类产品时,应避免使用"100%正品"等绝对化表述,如实说明商品来源,既符合搜索引擎规范,也能建立长期客户信任。
SEO recommendation: When promoting such products, avoid absolute claims like "100% genuine". Honestly disclosing product sources complies with search engine guidelines and builds long-term customer trust.
