生成式AI赋能跨境电商：10+企业实战经验分享
随着社交电商、即时零售等新模式的兴起，零售企业正面临如何快速响应消费者需求、提升购物体验、优化供应链管理等全新挑战。生成式人工智能作为前沿技术应运而生，正在彻底改变行业运作模式。
With the rise of new models like social commerce and instant retail, retail enterprises face new challenges in quickly responding to consumer demands, enhancing shopping experiences, and optimizing supply chain management. Generative AI has emerged as a cutting-edge technology, completely transforming industry operations.
生成式AI的四大核心应用场景
Four Core Application Scenarios of Generative AI
1. 新品设计与研发
生成式AI能够分析市场趋势，自动生成创新设计方案，缩短产品开发周期。
1. New Product Design and Development
Generative AI can analyze market trends, automatically generate innovative design solutions, and shorten product development cycles.
2. 智能售前售后服务
AI驱动的机器人通过多轮对话提供个性化推荐，显著提高转化率和客户忠诚度。
2. Intelligent Pre-sales and After-sales Service
AI-powered robots provide personalized recommendations through multi-turn conversations, significantly improving conversion rates and customer loyalty.
3. 生成式商业智能(BI)
通过自然语言交互从海量数据中获取关键洞察，简化复杂数据分析流程。
3. Generative Business Intelligence (BI)
Obtain key insights from massive data through natural language interaction, simplifying complex data analysis processes.
4. 供应链优化
实时监测与智能预测优化库存管理和物流调配，提升供应链灵活性。
4. Supply Chain Optimization
Real-time monitoring and intelligent prediction optimize inventory management and logistics allocation, enhancing supply chain flexibility.
亚马逊云科技消费科技峰会亮点
Highlights of AWS Consumer Tech Summit
9月26日深圳举办的峰会将呈现：
- 20+消费科技应用场景DEMO展示
- 10+零售电商行业领袖实战分享
- 生成式AI动手实践营
- 亚马逊专家现场咨询服务
The September 26 summit in Shenzhen will feature:
- 20+ consumer tech application scenario demos
- Practical sharing from 10+ retail e-commerce leaders
- Generative AI hands-on workshop
- On-site consulting with Amazon experts
部分演讲嘉宾及主题：
• Ravi Bagal | 拥抱生成式AI，重塑电商核心竞争力
• Bernie Xiong | AI重塑旅游电商新体验
• 窦东员 | 数据驱动业务增长—生成式AI助力商业分析
Featured Speakers and Topics:
• Ravi Bagal | Embracing Generative AI to Reshape E-commerce Core Competitiveness
• Bernie Xiong | AI Reconstructs New Travel E-commerce Experiences
• Dongyuan Dou | Data-Driven Business Growth - Generative AI Empowers Business Analysis
立即报名参加峰会，获取跨境电商增长新引擎！扫描文末海报即可免费获取门票。
Register for the summit now to discover new growth engines for cross-border e-commerce! Scan the poster at the end for free tickets.
